
501 - 1000 employees
Founded 2004
đ Automotive
đŁ Marketing
âď¸ SaaS
đ° Private equity on 2020-02
Automotive ⢠Marketing ⢠SaaS
DealerOn is a digital marketing and software provider for automotive dealerships across North America. It offers the Cosmos website platform and a suite of services including responsive websites, automotive SEO, precision-targeted digital advertising, digital retailing, personalization, automation, lead generation, listings management, reporting & analytics (GA4-powered), compliance (consent and accessibility) and AI solutions (DealerOn Sidekick, OnPrompt). DealerOn serves independent dealers and multi-rooftop dealer groups, emphasizes lead generation and conversion optimization, and states it helps over 7,000 car dealers sell more cars more profitably.
đĽ 11 minutes ago
đşđ¸ United States â Remote
đľ $77.5k - $130k / year
â° Full Time
đ Senior
â Product Manager
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501 - 1000 employees
Founded 2004
đ Automotive
đŁ Marketing
âď¸ SaaS
đ° Private equity on 2020-02
Automotive ⢠Marketing ⢠SaaS
DealerOn is a digital marketing and software provider for automotive dealerships across North America. It offers the Cosmos website platform and a suite of services including responsive websites, automotive SEO, precision-targeted digital advertising, digital retailing, personalization, automation, lead generation, listings management, reporting & analytics (GA4-powered), compliance (consent and accessibility) and AI solutions (DealerOn Sidekick, OnPrompt). DealerOn serves independent dealers and multi-rooftop dealer groups, emphasizes lead generation and conversion optimization, and states it helps over 7,000 car dealers sell more cars more profitably.
⢠Shape the product roadmap around company goals and customer needs ⢠Use market trends, competitive insights, customer research, and product data to drive feature prioritization ⢠Balance short-term delivery with long-term platform scalability and product vision ⢠Lead initiatives improving customer experience, product adoption, operational efficiency, and revenue ⢠Build and test working prototypes with dealers and internal stakeholders ⢠Use AI to accelerate research synthesis, competitive analysis, requirements drafting, and documentation ⢠Define, scope, and measure AI-powered product capabilities, including success criteria, evaluation approaches, accuracy and reliability thresholds, and cost ⢠Define requirements for DealerOn products connecting with AI through protocols such as MCP, partnering with Engineering on data and capabilities exposed to users and agents ⢠Assess where AI creates value and introduces risk before recommending it for the roadmap ⢠Lead collaboration across Engineering, UX, Marketing, Sales, Customer Success, Support, and Operations from concept through launch ⢠Write requirements, user stories, acceptance criteria, and process flows ⢠Facilitate backlog refinement, release planning, and release readiness ⢠Partner with Engineering on performance and implementation trade-offs ⢠Drive launches through validation, stakeholder communication, enablement, and post-release analysis ⢠Define success metrics, instrumentation, and KPI tracking with Engineering and Data teams ⢠Monitor adoption, engagement, conversion, and retention to identify improvement opportunities ⢠Collaborate with UX on customer interviews, workflow analysis, usability testing, and feedback synthesis ⢠Build knowledge of dealership operations, automotive retail workflows, digital marketing, and agency workflows ⢠Translate qualitative and quantitative research into unmet needs, workflow improvements, and scalable product opportunities
⢠Bachelor's degree or equivalent professional experience in Business, Technology, Marketing, Engineering, Computer Science, or a related field ⢠6+ years of SaaS product management experience, including leading complex initiatives in Agile environments ⢠Technical product management experience, with a working understanding of how websites are built and rendered ⢠Hands-on experience using AI tools such as Claude, ChatGPT, Lovable, Figma AI, etc. to build prototypes, automate workflows, and accelerate product work ⢠Experience defining or contributing to AI-powered product features, including setting success criteria and evaluating output quality, accuracy, and reliability ⢠Strong command of discovery, prioritization, requirements, and success metrics across the full product lifecycle ⢠Proven ability to influence cross-functional stakeholders, with strong analytical, communication, and organizational skills ⢠Ability to manage multiple concurrent initiatives and competing priorities ⢠Track record of data-informed decisions using tools such as GA4 and Pendo ⢠Proficiency with product management tooling such as Jira, Confluence, or Miro ⢠Comfort leading independently through ambiguity in a fast-paced environment ⢠Successful candidate must pass a background check as a condition of joining the team ⢠Preferred: Experience in automotive retail technology, dealership software, digital retailing, CMS platforms, CRM platforms, or automotive marketing solutions ⢠Preferred: Understanding of HTML, CSS, semantic HTML5, and structured data (Schema.org/JSON-LD) ⢠Preferred: Familiarity with consumer shopping journeys, lead funnels, conversion optimization, and attribution ⢠Preferred: Experience defining requirements for MCP-based integrations or AI agent experiences ⢠Preferred: Formal product management training or certifications such as Pragmatic, Product School, CSPO, or similar
⢠Medical, dental and vision insurance ⢠Company matched 401K plan ⢠Flexible PTO + Sick Leave ⢠6 weeks paid Parental Leave ⢠8 Paid National Holidays ⢠Company-paid basic Life Insurance ⢠Voluntary supplemental Life Insurance ⢠Voluntary long-term/short-term disability insurance ⢠Voluntary Pet Insurance ⢠Optional Healthcare/Dependent Care FSA Account
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