Account Lead, Paid Social

🕒 August 5

🌵 Arizona, Colorado, +5 more states – Remote

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💵 $96k - $120k / year

⏰ Full Time

🟠 Senior

💰 Account Manager

👻 Ghost score 2%

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Logo of DEPT®

DEPT®

1001 - 5000 employees

📣 Marketing

🤖 Artificial Intelligence

📱 Media

Marketing • Artificial Intelligence • Media

DEPT® is a global digital agency that blends marketing, creative services and technology to help major brands grow. It offers AI transformation, brand & media, commerce, customer experience, and tech & data services, and emphasizes data-driven approaches and AI-native capabilities. DEPT® works with enterprise clients across industries, runs Growth Invention sprints, and is B Corp certified and climate neutral.

📋 Description

• Lead channel-specific Paid Social strategy across Meta Ads to drive growth for client KPIs around user app acquisition • Serve as the day-to-day Meta Ads contact for a large and complex client account • Own the Meta Ads client’s social account roadmap and align tests with client priorities, performance goals, creative strategy, and cross-channel initiatives • Monitor paid social trends in the mobile space and communicate their impact on client business goals • Establish, enforce, and evolve paid social processes and best practices using tools such as Asana and platform QA frameworks • Prioritize projects and tests based on resourcing through clear dialogue with team members and the client • Serve as the senior point person for test recommendations, setup, and measurement • Build, develop, and lead high-performing teams through onboarding, delegation, coaching, and fostering inclusive, collaborative team environments

🎯 Requirements

• Minimum 5 years of paid social advertising experience • Minimum 2 years of management experience • Proven track record scaling paid social programs for enterprise-level or highly complex clients • Deep proficiency in Meta Ads Manager • Ability to communicate paid social goals, targets, and direct-response tactics to clients • Excellent organizational, strategic, and communication skills • Ability to oversee several projects and teach optimization tasks to multiple team members • Demonstrated ability to foster a collaborative, inclusive, and high-performing team culture • Capability to develop and execute strategic paid social plans aligned with client objectives and measurable business growth • Strong problem-solving skills and adaptability • Prior experience with mobile user app acquisition campaigns across Meta Ads is an additional advantage • Strong knowledge of MMP attribution and iOS SKAN is an additional advantage • Must be authorized to work in the U.S.

🏖️ Benefits

• Healthcare, Dental, and Vision coverage • 401K plan, plus matching • PTO • Paid Company Holidays • Parental Leave

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