Associate Director – Integrated Planning, Strategy

🕒 June 3

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DEPT®

1001 - 5000 employees

🤖 Artificial Intelligence

📱 Media

🏢 Enterprise

Artificial Intelligence • Media • Enterprise

DEPT® is a global digital agency that blends marketing, creative services and technology to help major brands grow. It offers AI transformation, brand & media, commerce, customer experience, and tech & data services, and emphasizes data-driven approaches and AI-native capabilities. DEPT® works with enterprise clients across industries, runs Growth Invention sprints, and is B Corp certified and climate neutral.

📋 Description

• Architect full-funnel ecosystems that integrate paid, owned, earned, and shared touchpoints to deliver cohesive and connected consumer experiences. • Partner with clients as a strategic growth advisor, identifying opportunity space, shaping business challenges, and unlocking new opportunities beyond media investment. • Define end-to-end connections strategies grounded in audience, cultural, and behavioral insights—linking communications, content, and commerce into a unified system. • Orchestrate the interplay between brand building and performance, ensuring immediate impact while compounding long-term brand equity. • Lead cross-functional teams (Strategy, Creative, Media, Data, Technology) to develop experience-led solutions, not just channel plans. • Translate data and insights into clear narratives and actionable frameworks that influence senior stakeholders and drive decision-making. • Establish holistic measurement approaches that connect exposure, engagement, and outcomes—moving beyond siloed channel attribution to true effectiveness storytelling. • Drive innovation in how we connect with audiences, continuously evolving frameworks, tools, and approaches to stay ahead of changing behaviors and platforms. • Play a leading role in new business and thought leadership, articulating a differentiated vision for integrated strategy and connections planning. • Mentor and elevate a team of strategists, fostering systems thinking, curiosity, and strategic rigor in their work.

🎯 Requirements

• 5-7 years of experience in omni-channel media strategy and planning • A strong passion for critical thinking, problem solving, and a deep understanding of how businesses, brands, and customers interact • Experience in 'Connections Planning' or Integrated Marketing Communications (IMC) • Expert-level proficiency with media research and audience profiling tools (GWI, MRI, ComScore, Pathmatics, etc.) • Demonstrated success in managing 360-degree sponsorship or tentpole campaign planning • Strong leadership presence with the ability to influence senior clients and navigate complex multi-agency (IAT) environments • A data-driven mindset paired with creative intuition—you know how to back up big ideas with hard numbers. • Proven experience in managing and growing direct reports, building a culture of excellence and curiosity.

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Professional development opportunities

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