Senior Paid Search Strategist – Contract

🔥 8 minutes ago

🇺🇸 United States – Remote

💵 $60 - $85 / hour

⏳ Contract/Temporary

🟠 Senior

📈 Performance Marketing

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Digital Reach Agency

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Digital Reach Agency is a strategic digital marketing firm specializing in B2B enterprises. They offer comprehensive digital strategies covering brand strategy, creative UX design, web development, marketing automation, and revenue operations. Their services focus on enhancing client pipelines, brand messaging, demand generation, and RevOps initiatives to drive lead volume and convert opportunities. They leverage technologies like CRM, SEO, email marketing, and business intelligence to ensure tailored, data-driven approaches for each client's go-to-market motion.

📋 Description

• Manage Google Ads and Microsoft Ads (Bing) campaigns • Optimize campaigns to CPL, MQLs, c/MQL, SQLs, and pipeline • Identify and eliminate wasted spend and optimization opportunities to improve CTR and landing page conversion rate • Manage budgets and pacing to hit targets • Maintain a hypothesis testing log of ongoing experiments and results • Set up and maintain tracking in GA4 and Google Tag Manager • Provide weekly, monthly, and quarterly reporting on performance against leads, CPL, MQL, SQL, and pipeline targets • Ensure campaign structure, targeting, bidding, budgets, and messaging align with best practices • Perform weekly optimizations to improve campaign performance month over month

🎯 Requirements

• 7–10 years of PPC experience • Experience managing budgets over $100k per month • B2B lead generation experience • Google Ads and Microsoft Ads (Bing) • GA4 and Google Tag Manager • Track record of optimizing to MQLs, SQLs, and pipeline • Track record of eliminating wasted spend and hitting targets • Currently leveraging AI to identify inefficiencies, inform optimizations, and increase the speed and quality of output • Extremely detail-oriented • Incredibly proactive and take ownership of outcomes, not just inputs • B2B SaaS experience (nice to have) • Salesforce (SFDC) experience (nice to have)

🏖️ Benefits

• Employee well-being prioritized • Growth and learning initiatives • 40–50 hours per month