Content Strategist

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $75k - $95k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 21%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Directive

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Directive is Oneonta NY's best web design and IT company, specializing in technology implementation and management for businesses. They offer a wide range of services including managed IT, outsourcing IT, cybersecurity, cloud hosting, web development, and IT services for nonprofit organizations. With a focus on proactive IT monitoring, cybersecurity training, and managed cloud hosting, Directive is dedicated to keeping systems up and running while maximizing productivity for small and medium organizations. Their services also include computer repair, web design, and compliance with laws like the NY SHIELD Act, providing comprehensive support for businesses' technology needs.

📋 Description

• Serve as a client-facing Content Strategist responsible for day-to-day client deliverables • Create and manage custom client strategies for Enterprise clients • Develop holistic marketing strategies based on service lines, business goals, campaigns, and historical performance • Create creative briefs and compelling content campaigns using competitor and audience insights • Apply Directive best practices to optimize strategies throughout the client lifecycle • Set client goals using Google Analytics, CRM data, SEMRush reporting, and Ahrefs reporting • Obtain Associate Director approval for goals before presenting them to clients • Ensure planned strategies are executed through project management • Delegate tasks to Specialists, clients, and other team members, and track timely completion • Partner with Project Managers to ensure tasks are created, assigned, completed, and communicated • Collaborate with content writers and designers to deliver high-quality content campaigns on time • Act as the main interface between clients, internal teams, and leadership • Communicate deliverable timelines, goal progress, roadblocks, growth opportunities, and account changes • Use shared communication channels such as Slack between bi-weekly meetings • Report client strategy progress and impact through bi-weekly meetings, monthly reports, quarterly reports, and two bi-annual business review presentations • Identify opportunities for upsells, cross-sells, service-line expansion, increased budgets, and referrals • Achieve NSM attainment, MRR retention, and CSAT goals

🎯 Requirements

• Proven track record implementing SEO principles and content strategy, including keyword research, on-page optimization, and link building • Ability to analyze website traffic and SEO metrics using tools like Google Analytics • Strong client-facing communication skills and ability to own relationships with key stakeholders • Strong familiarity with Google Search Console, Google Analytics, SEMRush, Ahrefs, and Screaming Frog/crawling tools • Proven organizational, project, and time management skills • Genuine enthusiasm for digital marketing, SEO, and Content • Must have agency experience • Must have B2B tech and/or SaaS experience • Driven to stay ahead of industry trends, including learning how AI and automation can enhance marketing and operations • Experience with LTV:CAC modeling, Customer Generation, Share of SERP, and Content Production • Use of Asana is required • Must reside permanently in the United States and be legally authorized to work in the US • Ability to operate a laptop, software platforms, and office productivity tools • Reliable internet access and a professional background • Ability to remain stationary for extended periods and observe and interpret written and/or verbal communication

🏖️ Benefits

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family • 100% employer-paid plan for you • 50% employer contribution for dependents • Access to certified therapists through Spring Health • Headspace membership • Gympass • Unlimited PTO (2-week minimum) • Paid Company Holidays • Birthday off • End of Year Recharge (Closed December 24 - January 1) • Paid Parental Leave • Traditional and Roth 401(k) with a 3% company match • Annual bonus based on tenure, scaling in total amount over time • Annual Anniversary Trip with peers and executive leadership • Remote work from a home office • PC or Mac available • Reasonable accommodations for qualified individuals with disabilities