Director, Analytics

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DraftKings Inc.

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2012

🎲 Gambling

🎮 Gaming

👥 B2C

Gambling • Gaming • B2C

DraftKings Inc. is a digital sports entertainment company operating a leading online sportsbook, daily fantasy sports, and casino platform that delivers real-money betting and gaming experiences via web and mobile apps. It combines sports data, analytics, and content to engage fans, provides marketing and VIP/loyalty programs, and maintains global teams across engineering, product, compliance, and customer experience while emphasizing responsible gaming.

📋 Description

• Lead and develop a growing team of Analysts and Analytics Managers while fostering a culture of curiosity, accountability, and high-impact execution. • Define and evolve the product analytics strategy across the iGaming portfolio, with a focus on player engagement, monetization, retention, and customer lifetime value. • Partner with Product, Engineering and game development teams to identify high-leverage opportunities, prioritize investments, and influence roadmap decisions through data. • Build scalable frameworks, dashboards, and analytical models that improve decision-making across product experiences and customer journeys. • Drive experimentation strategy by identifying key assumptions, developing testing methodologies, and evaluating performance to optimize customer outcomes. • Translate complex behavioral and product data into actionable insights and compelling narratives for senior leadership and cross-functional stakeholders. • Establish and operationalize key performance indicators to measure the success of new features, promotions, and product enhancements across the iGaming ecosystem. • Align customer value insights with financial forecasts, marketing strategy, and long-term business planning to support sustainable growth.

🎯 Requirements

• At least 8 years of analytics experience, preferably within a B2C technology, e-commerce, gaming, financial services, or consumer product environment. • At least 4 years of direct management experience leading high-performing analytics teams, with a strong passion for mentorship and team development. • Expertise in product analytics, experimentation, customer behavior analysis, and performance measurement across digital products or platforms. • Experience building scalable analytical frameworks, self-service reporting tools, and data-driven processes that influence strategic business decisions. • Strong proficiency with SQL, Snowflake, Python, R, and data visualization platforms such as Tableau or Looker. • Deep understanding of statistics, hypothesis testing, experimentation design, and predictive modeling techniques. • Exceptional communication and storytelling skills, with the ability to simplify complex analytical concepts for technical and non-technical audiences. • Proven ability to navigate ambiguity, balance competing priorities, and drive impact in a fast-paced, highly collaborative environment. • Prior experience in gaming, online casino, or entertainment products is a plus but not required.

🏖️ Benefits

• bonuses • equity