Growth Specialist, Ads

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Dyrt

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2018

🍽️ Food & Beverage

💼 Consulting

📦 Logistics

Food & Beverage • Consulting • Logistics

Dyrt is a company specializing in food waste management solutions for businesses and municipalities. They offer composting services and resources to help clients manage and reduce food waste effectively. Operating primarily in Southern California, Dyrt provides insights and reporting through their data platform to help organizations assess and improve their waste management processes. They also assist municipalities in establishing organic waste management facilities. Known for competitive pricing, educational programs, and responsive customer service, Dyrt aims to transform how organizations handle organic waste, making it a seamless, cost-effective, and environmentally friendly process.

📋 Description

• Own paid user acquisition for The Dyrt PRO subscription product • Own paid media performance across app and web, including budget allocation, campaign execution, and returns • Manage acquisition volume and efficiency against monthly targets • Distribute spend across platforms, campaigns, and audiences; scale effective activity and cut ineffective activity • Build, launch, structure, and maintain campaigns across Google Ads, Meta, Apple Search Ads, TikTok, and secondary ad networks • Brief, refresh, and test ad creative • Build and test App Store custom product pages and align ads, store pages, and destinations • Verify ad-platform reporting against internal analytics • Maintain conversion events, deeplinks, UTM tracking, and pixel integrity • Define testing success criteria, analyze results, and decide whether to scale, stop, or iterate • Maintain weekly and monthly acquisition reporting • Recommend future campaigns and budgets • Coordinate with the Monday–Wednesday Growth Manager on acquisition and app-funnel activities • Set weekend budgets and hand off work on Wednesday

🎯 Requirements

• Personally managed app install and app event campaigns in Google Ads, Meta, and Apple Search Ads • Hands-on experience building and optimizing campaigns directly in ad platforms, not through an agency • Experience allocating and pacing paid budgets against volume and efficiency targets • Ability to recommend budget cuts or increases based on performance • Knowledge of SKAdNetwork, deeplinks, custom product pages, store listings, and mobile attribution gaps • Ability to reconcile platform-reported results with an independent analytics source • Clear, concise written communication • Curiosity and proactive use of AI and automation for analysis, creative production, and reporting • Must work in a U.S. time zone • Must maintain high-speed internet • Must maintain a professional working environment suitable for clear video conferencing during standard working hours • Cover letter and resume required

🏖️ Benefits

• Remote position • Flexible 3-day weekly operating cadence (Monday–Wednesday) • Work with a fast-growing consumer app • Inclusive, equal opportunity workplace • Opportunity to work with AI and automation tooling