Brand Manager, Snacks

Job not on LinkedIn

🔥 0 minutes ago

🌽 Illinois – Remote

🌽 Illinois – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

💃 Brand Manager

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Eagle Family Foods

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2016

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Eagle Family Foods is a food company dedicated to enhancing the quality of food products through innovative ideas and exceptional brand management. With a rich history and tradition, the company combines the passion of a start-up with extensive brand experience, prioritizing customer satisfaction and employee engagement. Eagle Foods offers a variety of products, including well-known brands such as Eagle Brand Sweetened Condensed Milk and Hamburger Helper, aiming to delight consumers and thrive in retail spaces.

📋 Description

• Lead day-to-day management of a key snack brand portfolio • Drive marketing strategies supporting business growth through brand development, innovation, consumer engagement, and performance optimization • Serve as point of contact for snack brands across marketing, innovation, pricing, distribution, and cost-saving initiatives • Develop and execute annual marketing plans, KPIs, and budget allocation; evaluate ROI and recommend future plans • Lead innovation pipeline development and product execution through Stage Gate • Manage weekly team meetings, follow-ups, and problem-solving initiatives to support successful, on-time launches • Partner with cross-functional teams to drive go-to-market strategy, brand growth initiatives, and product launches • Develop selling stories and marketing materials to help customer teams sell effectively • Coordinate retail business-related marketing efforts, product/specification/packaging changes, customer inquiries, and product presentations • Support monthly demand forecasting by providing marketing activity and expected-lift information • Manage website updates and data analytics • Provide competitive reviews and business performance updates • Track and report on competitive brand positioning, pricing, marketing, social/digital tactics, and performance • Conduct product reviews, including product panels, sample procurement, documentation, and review protocols • Analyze Popcorn business shifts and drivers to manage brand deliverables and future initiatives • Recommend changes to price-pack architecture, SKU lineup, and distribution focus • Perform other duties as assigned

🎯 Requirements

• Bachelor’s or advanced degree in Marketing, Business Administration, or related field (MBA strongly preferred) • 4+ years of classic CPG Brand Management experience; Food or Beverage experience preferred • Understanding of business fundamentals and ability to convert insights into sustainable strategies and action plans for growth • Strong financial and strategic acumen, analytical abilities, and communication skills • Capable of independent decision making and influencing others • Project management skills and ability to prioritize and multitask against several complex projects at a time • Familiarity with syndicated data systems (Nielsen, Consumer Household Panel, etc.) • Experience managing and leveraging primary consumer research and manipulating multiple data sources to generate business insights and actions • Computer proficiency in Excel, PowerPoint and Word • Ability to perform the listed physical and working-condition requirements, including prolonged computer work, occasional lifting up to 20 pounds, and working in the described office environment

🏖️ Benefits

• Eagle Foods will provide reasonable accommodations to allow an employee to perform the essential functions of the job.