Fractional Growth Lead

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KENTECH

51 - 200 employees

📋 Compliance

👥 HR Tech

🔐 Security

Compliance • HR Tech • Security

KENTECH is a revolutionary provider of investigative background check technology. By combining experience in both HIGH TECH HIGH TOUCH™ solutions, KENTECH helps clients navigate risk while satisfying compliance demands, and gain the competitive advantage derived from hiring superior human capital. They offer tailored screening solutions for various industries, utilizing the latest technology for employers, law enforcement, non-profits, colleges, and housing authorities. Their services include comprehensive background checks, drug testing, biometric fingerprint scanning, and more. KENTECH ensures compliance with laws such as the FCRA and provides integration with HR and property management platforms to streamline hiring processes.

📋 Description

• Build and execute the growth strategy for eKnowID • Test campaigns, build funnels, measure results, and turn marketing activity into qualified pipeline and revenue • Own growth execution across customer reactivation, outbound prospecting, paid campaigns, lead nurturing, and conversion tracking • Generate qualified opportunities and convert interest into revenue • Build repeatable growth systems • Launch a win-back campaign to reactivate inactive eKnowID customers • Build and test outbound campaigns for target small business verticals • Manage segmentation, workflows, reporting, and lead nurturing using HubSpot • Launch paid campaigns on platforms such as Google, Meta, and LinkedIn • Track campaign performance weekly and recommend adjustments

🎯 Requirements

• 5+ years of hands-on growth marketing, demand generation, or growth strategy experience • Proven success driving measurable revenue, pipeline, reactivation, or customer acquisition • Strong HubSpot experience, including workflows, lists, segmentation, automation, and reporting • Experience marketing to small or mid-sized businesses • Experience building and launching outbound email campaigns • Experience with paid media such as Google Ads, Meta Ads, or LinkedIn Ads • Strong copywriting skills for emails, landing pages, ads, and nurture campaigns • Comfort using AI tools to improve speed, execution, and output • Ability to analyze campaign data and make clear recommendations • Strong communication skills and ability to work directly with executive leadership

🏖️ Benefits

• Performance Bonus: 2% to 5% of attributed revenue above agreed-upon quarterly milestones

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