Field Marketing Manager

🔥 30 minutes ago

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ESO

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2004

🔐 Security

☁️ SaaS

🏢 Enterprise

💰 Private Equity Round - ESO on 2021-03

Security • SaaS • Enterprise

ESO is a global edge platform for running applications, AI agents, and workforce tooling that combines content delivery, edge compute, and built-in security. The platform emphasizes running code and security close to users and data (335+ cities), low latency (reaching 95% of the world’s Internet-connected population within ~50ms), and large-scale protections (the site cites blocking 234 billion daily cyber threats). ESO offers serverless/edge compute primitives (Workers, Durable Objects, KV), object and SQL-style storage (R2, stored data), integrated DDoS mitigation, WAF, bot management, and Zero Trust / SASE products for user/device access and enterprise controls. Its pricing and product language emphasize pay-for-active-compute billing, free tiers for small teams/projects, and features for deploying and governing AI agents and workloads at the edge.

📋 Description

• Develop and execute regional field marketing plans aligned to Sales territories and revenue goals. • Partner with regional sales leaders to identify and prioritize markets, segments, and tactics that drive pipeline. • Track and report on field marketing ROI, pipeline contribution, and campaign performance against defined KPIs. • Maintain and manage the field marketing budget, ensuring spend is optimized and accounted for. • Own end-to-end planning and execution of ESO's participation in national and regional industry conferences, trade shows, and sponsored events. • Manage event logistics including venue selection, booth design and build, staffing, vendor relationships, shipping, and on-site coordination. • Develop compelling event experiences and activations that drive booth traffic, generate leads, and reinforce ESO's brand positioning. • Coordinate pre-event promotion, on-site engagement tactics, and post-event follow-up in collaboration with Sales and Demand Generation. • Build and manage ESO's webinar program, from strategy and content planning through promotion, production, and post-event nurture. • Partner with Product Marketing and subject matter experts to develop compelling webinar topics that address the needs of EMS and healthcare audiences. • Manage webinar platforms, registration pages, and audience engagement tools to ensure seamless attendee experience. • Analyze webinar performance data and continuously optimize for registrant conversion, attendance rates, and pipeline impact. • Repurpose webinar content across other marketing channels including email, social, and the ESO content library.

🎯 Requirements

• 3+ years of B2B marketing experience, with at least 3 years focused on field marketing, event management, or demand generation. • Demonstrated experience managing trade shows and corporate events from planning through post-event reporting. • Hands-on experience building and running webinar programs using platforms such as ON24, Zoom Webinars, or similar. • Strong project management skills with the ability to juggle multiple programs simultaneously and meet deadlines. • Excellent written and verbal communication skills; comfort presenting to internal stakeholders and external audiences. • Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce). • Data-driven mindset with experience tracking, measuring, and reporting on marketing program performance. • Ability to travel approximately 25–35% of the time for events and field activities.

🏖️ Benefits

• Competitive health plans (medical, dental & vision insurance) • PTO (starting at 20 days) & 12 Company holidays • 401(k) with company match • Telemedicine service provided by ESO • Health savings account (FSA, HSA, DCA) • Employee Assistance Program (EAP) • Peace of mind benefits such as life insurance, disability insurance, and worksite benefits. • Paid parental leave, new child program & flexible parental return-to-work options.