Director, Product Growth

🕒 July 3

🇺🇸 United States – Remote

💵 $169k - $298k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Ethos

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

Ethos is a life insurance provider offering a fast and convenient way for customers to apply for and receive life insurance coverage. Specializing in no-medical-exam policies, Ethos allows individuals to secure life insurance quickly, with coverage options ranging from term life for various durations to guaranteed whole life policies. The company emphasizes ease of use, providing online tools such as coverage calculators and educational resources, as well as customer and agent support. Ethos also offers additional benefits like estate planning aids as part of its insurance packages.

📋 Description

• Own new business lines from concept through launch to durable revenue, with full accountability for outcomes • Set strategy, sequence bets, and translate plans into executable actions • Build go-to-market strategy, including positioning, pricing, sales motion, and customer acquisition channels • Build business cases and model unit economics including CAC, LTV, payback, and contribution margin • Establish GTM and distribution partnerships • Coordinate product, product marketing, sales, engineering, operations, and partnerships • Perform hands-on analysis, narrative writing, sales-call participation, and funnel analysis • Develop understanding of product, channel, and team interactions to guide decisions • Champion AI-native workflows across functions

🎯 Requirements

• 10+ years of total experience • Ideally 3+ years in a top-tier management consulting firm or investment banking • Followed by 3+ years in biz-ops, a GM/business-building role, or a founding role at a high-growth, venture-backed company • Builder mindset and experience standing up new initiatives from scratch • Operator mindset with ownership of outcomes and hands-on execution • Track record of delivering results directly and driving initiatives end-to-end • Experience building agentic AI workflows and internal tools • Ability to analyze product and channel nuances while thinking strategically • Structured thinking and ability to solve complex, ambiguous problems • Exceptional written and verbal communication, including executive forums • Sharp decision-making, bias for action, and ability to work in high-velocity environments

🏖️ Benefits

• Base salary only; bonus, equity, and benefits are excluded from the stated compensation • US benefits details provided at https://www.ethoslife.com/careers/ • Diverse, inclusive and authentic workplace • Equal opportunity employer