Senior Creative Strategist – Cosmetics

Job not on LinkedIn

🔥 15 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 10%

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Logo of EU

EU

51 - 200 employees

🛍️ eCommerce

💄 Beauty

eCommerce • Beauty

EU is presented here only through front-end website code and assets. The provided snippet is CSS and font loading configuration for a consumer-facing web storefront (fonts, loading overlay, color tokens like --COLOR-SALE-BG, --COLOR-SOLD-BG, --COLOR-SAVING-BG, CDN font paths). This suggests EU operates or maintains an e-commerce website with a polished UI/UX and product-state styling. The domain paths in the snippet (www. faccelove. com) and variable names hint at a focus on beauty/face-related retail, though product details are not included in the snippet. Based on the available data, EU appears to be a retail/e-commerce business with a likely emphasis on beauty or personal-care products and a modern web front end.

📋 Description

• Develop high-converting direct response ad concepts for Meta, TikTok, and other paid channels • Create angles, hooks, and messaging frameworks for a mature female audience • Translate product benefits into emotion-driven, problem-solution ads • Generate new concepts and iterate on proven winners • Analyze performance data including hooks, retention, CTR, CPA, and ROAS • Identify winning creatives and patterns • Create structured iterations to scale winning ads • Write actionable briefs for UGC creators and editors • Guide creators on tone, structure, objections, and delivery • Collaborate with editors, media buyers, creators, founders, brand, and marketing teams • Research mature women customer personas, objections, desires, fears, and buying triggers • Monitor competitors and market trends • Turn customer feedback and reviews into ad concepts

🎯 Requirements

• 3+ years as a D2C Creative Strategist • Proven experience scaling physical product brands such as supplements, beauty, footwear, apparel, or similar • Strong background in direct response advertising • Proven video ad concepts scaled on Meta or TikTok, backed by metrics including spend, CPA, ROAS, and hook or hold rate • Deep video fluency; static and native-only winners are insufficient • Experience managing a pod, creator roster, or editing team • Ability to assign work, flag bottlenecks early, and maintain tracking systems • Dedicated 40 hours per week to a single team • Ability to read hook rate, hold rate, CTR, CPC, CPA, and ROAS independently • Knowledge of structured iteration ladders covering format, character, hook, body, and length • Strong copy instincts including hooks, headlines, and CTAs • Data-driven mindset with creative intuition • Ability to move fast, test fast, and learn fast • Creative concepting and angle development • Direct response copywriting • Performance analysis and iteration • Clear briefing and communication • Strong ownership mentality

🏖️ Benefits

• Competitive salary • On-time and reliable payments • Opportunity to work with a fast-growing global e-commerce brand • Long-term growth opportunities

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