Programmatic Media Supervisor

Job not on LinkedIn

🔥 20 hours ago

🌽 Illinois – Remote

🌽 Illinois – Remote

💵 $90k - $115k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🦅 H1B Visa Sponsor

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EVERSANA

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

💼 Consulting

🏥 Healthcare

⚕️ Healthcare Insurance

Consulting • Healthcare • Healthcare Insurance

EVERSANA is a comprehensive service provider focused on integrated commercial solutions for the life sciences industry. The company offers a wide range of services including advisory and management consulting, regulatory consulting, patient services, market access strategies, pricing and revenue management, medical affairs, and digital transformation. EVERSANA is known for its expertise in drug commercialization, enabling companies to effectively launch and manage pharmaceutical products. With a platform powered by data and analytics, EVERSANA addresses challenges related to drug pricing, market access, patient adherence, and product delivery, helping companies optimize their commercial strategies and enhance patient outcomes. The company emphasizes innovation and has been recognized for its use of AI and data analytics within the life sciences sector.

📋 Description

• Oversee execution and optimization of programmatic advertising campaigns for pharmaceutical clients • Monitor and analyze campaign performance, brand safety and viewability • Oversee Programmatic Traders and delegate work across the team • Own QA of Programmatic Trader tasks and deliverables • Act as programmatic point person for assigned accounts and brands • Maintain relationships with clients, vendors and agency partners • Provide media thought leadership and guidance to media planning and account teams • Own proposals, recommendations and executional output for assigned brands • Develop client-facing slides and presentations • Collaborate with Media, Account and Analytics teams on programmatic strategies • Develop team documents, playbooks and best practices • Perform data analysis, optimization and campaign reporting • Identify trends, media learnings and case studies • Manage campaign audits, checks and balances, risk mitigation and escalation • Ensure compliance with FDA/OPDP guidance, MLR requirements, healthcare advertising policies, HIPAA and data-privacy considerations • Manage data partners and audience creation • Evaluate and negotiate with media vendors and third-party verification/measurement partners • Oversee programmatic budgets and resource allocation • Train, mentor and onboard Programmatic Traders and Associate Programmatic Traders • Monitor emerging trends and technologies and author industry points of view • Demonstrate commitment to diversity, equity and inclusion • Perform other duties as assigned

🎯 Requirements

• Bachelor's degree or equivalent education plus professional experience required • 4–7 years of experience in programmatic advertising, data analysis and campaign management, including hands-on-keyboard experience • Proven experience managing programmatic campaigns and leading programmatic teams • Expert knowledge of demand-side platforms, such as The Trade Desk, DV360 and Amazon DSP • Experience managing data partners and audience creation • Expert knowledge of third-party verification tools, such as DoubleVerify, IAS and MOAT • Working knowledge of HIPAA and data-privacy considerations for HCP and DTC/patient audience targeting • Working knowledge of MLR review processes, FDA/OPDP promotional guidance and platform-specific healthcare advertising policies • Strong Microsoft Excel skills, including pivot tables and formulas • Strong attention to detail and QA processes • Ability to train and mentor others • Ability to independently develop client-facing slides and presentations • Complete understanding of the media process from start to finish and nuanced work delegation • Ability to work and make decisions independently within a larger team • Experience managing multiple projects and priorities in a fast-paced environment • Advanced problem-solving, prioritization, multitasking and time-management skills • Preferred: advanced degree in Marketing, Communications or related field • Preferred: pharmaceutical or healthcare marketing agency experience across HCP and DTC/patient campaigns • Preferred: healthcare-specific NPI-matched DSPs and data partners, programmatic guaranteed/PMP deal negotiation, relevant platform certifications and pharmaceutical therapeutic-area experience

🏖️ Benefits

• Competitive salaries and benefits • Reasonable accommodation during the interview and hiring process for qualified applicants with disabilities • Remote work option