Senior Director, Digital Experience

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Logo of Softcard (acquired by Google)

Softcard (acquired by Google)

201 - 500 employees

Founded 2012

💸 Finance

💳 Fintech

🛍️ eCommerce

Finance • Fintech • eCommerce

Softcard is a mobile commerce platform developed as a joint venture by AT&T Mobility, T-Mobile USA, and Verizon Wireless. It utilizes near field communication (NFC) technology to enable mobile payments, allowing consumers to shop, pay, and save conveniently through their mobile devices. With specialties in mobile payments, mobile wallets, and loyalty programs, Softcard aims to revolutionize the way consumers handle transactions and rewards programs, offering an enhanced and personalized experience with just a tap of their phone.

📋 Description

• Define and execute the digital product vision, customer experience strategy, and multi-year roadmap across Motion's digital ecosystem • Own portfolio prioritization and investment decisions across commerce, self-service, content management, commercial platforms, mobile experiences, and emerging digital capabilities • Establish product management standards, governance processes, roadmapping practices, and performance measurement frameworks • Align digital investments with enterprise growth objectives and customer experience goals alongside executive leadership • Lead product management teams responsible for commerce, account management, self-service, procurement integrations, content platforms, mobile experiences, and commercial applications • Evaluate emerging technologies, market trends, and competitive capabilities to identify future growth opportunities • Own end-to-end customer experience strategy across customer-facing digital touchpoints • Lead UX/UI design, journey mapping, service design, design systems, accessibility standards, and experience governance • Lead customer research, usability testing, journey analytics, behavioral analysis, and market intelligence programs • Own experimentation, A/B testing, personalization, and conversion optimization programs • Build and maintain an eCommerce experience to drive growth in the industrial distribution market • Build and evolve the enterprise design system with reusable components, interaction patterns, and UX standards • Build and lead Product Management, UX, Customer Insights, and Optimization teams • Partner with Technology, Operations, Marketing, Sales, Customer Success, and Executive Leadership to align strategy and execution • Develop test scenarios, execute user acceptance testing, and verify system readiness for production • Lead cross-functional prioritization and investment decisions • Manage budgets, resources, vendor relationships, and investment priorities • Foster innovation, accountability, customer-centricity, and continuous improvement • Develop future leaders and strengthen product management and customer experience capabilities • Perform other duties as assigned

🎯 Requirements

• Typically requires a bachelor's degree in a related field and fifteen (15) or more years of related experience or an equivalent combination • Deep expertise in digital product management, customer experience, UX/UI design, user-centered design, digital commerce, and experience optimization • Proven success leading large-scale digital product portfolios and customer experience strategies with measurable outcomes • Experience managing product roadmaps across commerce, self-service, procurement integrations, content platforms, mobile experiences, and commercial applications • Strong understanding of customer research, usability testing, journey analytics, experimentation, personalization, and data-driven decision making • Ability to translate customer needs, market opportunities, and business objectives into high-impact product investments • Strong strategic thinking, portfolio management, prioritization, and investment planning capabilities • Experience leading cross-functional teams and influencing stakeholders across Product, Technology, Operations, Marketing, Sales, and Customer Success • Proven leadership experience building and developing high-performing product, UX, and insights teams in complex, matrixed organizations • Strong analytical and financial acumen, including evaluating investment opportunities and delivering measurable return on investment • Excellent communication, presentation, and executive influence skills • Ability to balance long-term strategic vision with near-term execution and operational excellence • Must be eligible to work in the US without Visa Sponsorship • No licenses or certifications required • Supervisory responsibility for 5–10 direct reports and 5–10 indirect reports • Budget responsibility

🏖️ Benefits

• Options for healthcare coverage • 401(k) • Tuition reimbursement • Vacation pay • Sick pay • Holiday pay

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