Content and Social Media Marketing Manager

🔥 5 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $80k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

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FMG

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2011

💸 Finance

☁️ SaaS

💰 Series A on 2016-08

Finance • Marketing • SaaS

FMG is a comprehensive marketing platform tailored specifically for financial advisors and related financial services industries, including broker-dealers, wealth management firms, and insurance agents. The company offers a suite of digital marketing tools designed to help build brands, engage with clients, and grow businesses through an all-in-one solution. FMG provides website tools, content marketing automation, social media management, and client communication solutions, focusing on making financial advisory marketing more accessible and effective. Known for its high customer satisfaction, FMG supports advisors in showcasing their expertise and improving client interaction with modern marketing strategies.

📋 Description

• Own content strategy across FMG ensuring content aligns with business priorities, campaign initiatives, and customer needs. • Develop high-impact long-form and short-form content including guides, checklists, playbooks, interactive tools, blogs, email content, landing pages, and thought leadership articles. • Translate complex marketing concepts into practical, easy-to-understand content that drives engagement and action. • Identify opportunities to repurpose, refresh, and extend content across channels and audiences. • Leverage AI tools to accelerate research, ideation, drafting, editing, content repurposing, and workflow efficiency. • Partner with Revenue and Product Marketing to develop the messaging and content strategy behind integrated marketing campaigns that drive awareness, engagement, and pipeline. • Own the content and creative strategy for webinars, lead generation campaigns, and major marketing initiatives. • Develop campaign messaging frameworks and supporting assets including landing page copy, email copy, webinars, presentation content, downloadable resources, nurture content, sales enablement materials, and post-campaign content. • Collaborate cross-functionally to ensure campaigns deliver a consistent story and experience across every touchpoint. • Continuously identify opportunities to extend campaign value by repurposing webinars, events, and thought leadership into blogs, videos, social content, guides, and AI-search-optimized resources. • Own website copy across FMG and Agency Revolution and optimize web pages, blogs, resource content, and landing pages using SEO and AEO best practices. • Partner with the Digital Marketing Manager to develop and implement content based on keyword strategies, AEO/SEO recommendations, and search insights. • Maintain customer stories, testimonials, and proof points across key web properties. • Own social content strategy and execution across FMG and Agency Revolution.

🎯 Requirements

• 5-7+ years of experience in content marketing, content strategy, digital marketing, communications, or a related field. • Experience creating content for financial services, wealth management, insurance or fintech is strongly preferred. • Exceptional writing and editing skills with the ability to simplify complex topics into clear, compelling content. • Strong understanding of campaign messaging and the ability to translate complex ideas into compelling content across multiple channels. • Strong understanding of SEO content strategy and modern search best practices. • Experience in creating content for AI-powered search environments and emerging AEO strategies. • Proven ability to write across multiple formats, including website copy, blogs, guides, social media, email campaigns, and thought leadership content. • Experience leveraging AI tools to improve content creation, research, editing, and productivity. • Strong understanding of social media content strategy and audience engagement. • Experience working with CMS platforms, content management systems, and marketing technology tools. • Highly organized with strong project management skills and the ability to manage multiple priorities simultaneously. • Comfortable collaborating with executives, product marketers, designers, sales teams, and subject matter experts. • A growth mindset and curiosity about emerging marketing trends, AI tools, and content innovation.

🏖️ Benefits

• Generous paid holiday schedule including a full week off for Winter Holiday Shutdown. • Comprehensive paid time off policies covering vacation, sick days, parental leave, and bereavement leave. • Robust insurance plan including Medical with $0 co-pay, Telehealth plan, Dental, Vision, Health Savings Account (HSA) with generous employer contributions, Flexible Spending Accounts (FSA). • Company-paid Life Insurance and Accidental Death & Dismemberment (AD&D) coverage. • Company-paid Short & Long Term Disability coverage. • Company-paid Employee Assistance Program (EAP). • Matching 401(k) with immediate full vesting. • On Demand Pay allowing access to a portion of earned wages prior to payday with same day deposit. • Internet & Gym Reimbursement. • Work computer equipment provided to set you up for success. • Access to a private & secure workspace.