Social Media Manager

Job not on LinkedIn

🔥 9 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

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Fortive

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2016

🏢 Enterprise

⚕️ Healthcare Insurance

💰 Post-IPO Equity on 2020-03

Enterprise • Healthcare Insurance

Fortive is a global industrial technology company that specializes in delivering advanced healthcare solutions, intelligent operating solutions, and precision technologies. With a team of 18,000 employees, Fortive works on solving tough technical challenges, empowering safer, smarter, and more efficient industrial operations. The company emphasizes sustainability, integrity, and continuous improvement, striving for a future that's stronger, safer, and smarter. Fortive has been recognized as one of America's Most Responsible Companies, demonstrating its commitment to positive social and environmental impact.

📋 Description

• Develop and own ServiceChannel’s social strategy • Run platform-native strategies for LinkedIn and Instagram primarily, and drive strategy around what other channels to prioritize • Maintain broad fluency across the evolving social platform landscape to guide strategy and ensure we are staying visible and relevant amid the demands of the algorithms • Ensure that audiences pay attention – which means using humor and edutainment - but protect our brand reputation and position as the trusted market leader. • Decide what we post, when we post, and ensure our social calendar is always in sync with our biggest launches, campaigns, and community milestones. • Partner with Brand, Product Marketing, Sales, Product, Operations and Leadership to ensure cohesive storytelling and bring our expertise to life through our people • Help turn key company moments into meaningful industry conversations • Write clear, sharp, and brand-aligned copy across all platforms. • Drive social content creation from ideation to publishing. • Concept and produce social-first series—specifically video-led formats • Partner with our internal experts and leaders to amplify their voices • Partner with internal teams to ensure employees are aware of and excited about key company announcements, milestones, and thought leadership • Own our Employee Advocacy program which empowers employees to amplify company news and insights through their own social networks • Provide guidance, inspiration, and resources that make it easy for employees to participate in social storytelling • Monitor cultural discourse, internet behavior, and platform-native trends • Track moments relevant to the facilities management ecosystem • Identify opportunities for ServiceChannel to participate with relevance and credibility • Monitor and analyze social performance metrics to continuously improve reach, engagement, and audience growth • Translate analytics into actionable insights and new experiments • Identify what resonates most with the audience and evolve the strategy accordingly • Establish best practices for social engagement across teams, leveraging AI as your foundational way of working • Build playbooks for launches, announcements, and reactive moments • Protect long-term brand equity while enabling timely participation • Ensure that as platforms evolve, our strategy and KPIs do too

🎯 Requirements

• 5+ years managing social strategy for a brand with a strong point of view • Understand how credibility is built on LinkedIn, Reddit and beyond • Are deeply fluent in B2B SaaS • Can own socially-native video production from end-to-end • Possess exceptional judgment and taste • Know the difference between cultural relevance and trend chasing • Can translate complex ideas into clear, platform-native communication • Balance strategic thinking with hands-on execution • Are comfortable advising leadership and pushing back when needed • Stay calm and precise in fast-moving, real-time environments

🏖️ Benefits

• Medical, dental, vision, life and LTD insurance • HSA • 401(k) retirement plan