Creative Strategist, Paid Social – Video

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

⏱ Part Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 18%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Full Funnel Growth

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

🛍️ eCommerce

💼 Consulting

Marketing • eCommerce • Consulting

Full Funnel Growth is a performance marketing and growth consultancy that builds integrated, full-funnel growth engines for e-commerce and retail clients. They operate as a collective of growth strategists, data scientists, and creative specialists who integrate with client stacks to execute unified strategies across paid social, paid search, retail media, email & SMS retention, conversion rate optimization (CRO), and analytics. The agency highlights measurable outcomes (large increases in conversion rate, ROAS, lead submissions, and net sales) and works with both B2B and B2C brands to transform marketing into a revenue driver.

📋 Description

• Own the creative thesis for a flagship account and revise it based on performance data • Write short-form video scripts, hook variants, on-screen copy, voiceover direction, and primary text • Produce dozens of distinct scripted concepts per month • Build creative angles and a testing roadmap mapped to audience, objection, occasion, and funnel stage • Define test sequence, read window, and success threshold before tests launch • Analyze hook rate, hold rate, thumbstop, frequency and fatigue curves, cost per result by concept and format in Ads Manager • Brief and direct editors, UGC creators, motion designers, and the creative director • Own whether delivered creative is usable and improve the production feedback loop • Manage the creator and UGC pipeline, including casting, briefing, and converting footage into paid-ready variants • Systematically extend winning concepts through new hooks, formats, lengths, and audience framings • Present creative perspective, test results, and next roadmap to marketing directors and company presidents • Collaborate with the Creative Director, Head of Organic Social, paid media strategists, and lifecycle team • Report to the Chief Strategy Officer • Participate in a working-session assessment producing a creative thesis, three testable angles with written hooks, and a read plan

🎯 Requirements

• 4+ years in paid social creative, with meaningful time in an agency or in-house team running Meta as a primary revenue channel • Experience on accounts where creative volume was the constraint • Ability to write scripts, hooks, on-screen copy, voiceover direction, and primary text • Fluency in Meta Ads Manager reporting at the creative level, including ad and asset breakdowns, video engagement metrics, frequency and fatigue diagnosis, and readable test structuring • Demonstrated command of short-form video across Reels, Stories, and TikTok, including craft differences between them • Experience directing UGC creators at volume, from brief through paid-ready cutdowns • Portfolio of ads that ran and performed, with numbers attached and an honest account of what did not work • Client-facing communication at senior stakeholder level, including directors, CMOs, and founders • Remote track record with strong written communication • Ability to use Claude Code and Cursor to pull platform data via API, assemble creative performance reporting, and run analysis; engineering expertise not required • Tested opinion about generative video, image, and voice tooling and its appropriate use • Nice to have: experience with local, multi-location, or venue-based businesses • Nice to have: experiential, entertainment, hospitality, events, or family and group activity experience • Nice to have: hands-on generative video and image production for paid social at volume • Nice to have: Google Demand Gen and YouTube creative strategy • Nice to have: lifecycle and email creative fluency • Nice to have: experience with booking or reservation platforms such as Roller, Peek, or Resy • Strong written communication

🏖️ Benefits

• Fully remote work arrangement • Flexible, asynchronous, heavily documented work environment • Part-time contract with a monthly hours cap agreed at offer