Marketing Communications Manager

🔥 15 hours ago

🇺🇸 United States – Remote

💵 $108k - $162k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🗣️ Communications

🦅 H1B Visa Sponsor

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GE HealthCare

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1892

🏥 Healthcare

💊 Pharmaceuticals

Healthcare • Medical Technology • Pharmaceuticals

GE HealthCare is a leader in precision care, dedicated to providing innovative technologies and integrated solutions that enhance healthcare services. As a stand-alone company, it focuses on imaging, ultrasound, and healthcare IT, empowering clinicians and improving patient outcomes through advanced medical technologies and personalized care solutions. With a significant investment in research and development, GE HealthCare aims to transform healthcare by making hospitals more efficient and therapies more precise.

📋 Description

• Develop and lead integrated marketing communications strategies for the Contrast Media portfolio • Create customer-focused content and messaging across audiences, channels, and buyer-journey stages • Plan, execute, and optimize omnichannel marketing campaigns • Manage content calendars and tactic flowchart documents with the Director of Marketing Communications and Brand • Apply GE HealthCare brand guidelines and write, edit, review, and proof marketing content • Develop sales enablement tools, resources, and communications • Lead promotion and execution of events, webinars, and educational initiatives • Manage APR approval processes, promotional review workflows, and the claims matrix • Partner with Marketing, Commercial, Clinical, Digital, Regulatory, Medical Affairs, Legal, and external teams • Use performance data and customer insights to measure and optimize marketing outcomes • Manage agency and vendor relationships • Keep projects within scope and budget • Support marketing budget management, invoices, purchase orders, and AST compliance approvals

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field • 5+ years of experience in marketing communications, advertising, or event management, preferably in the pharmaceutical or healthcare industry • Experience with regulatory compliance and the approval process for marketing materials • Strong organizational, communication, and project management skills • Proven track record of managing marketing projects, advertising campaigns, and events • Strong project management skills, including planning, execution, budgeting, and oversight of multiple marketing projects and events • Ability to create comprehensive and holistic communication strategies aligned with marketing strategy • Strong writing and editorial skills, including APR edits and FDA 2253 submissions • Experience coordinating with regulatory, legal, and compliance teams • Experience planning and managing marketing events, including trade shows, conferences, webinars, and speaker programs • Ability to coordinate logistics, vendor relations, and on-site support • Meticulous attention to detail and customer experience • Familiarity with CRM, sales enablement, and marketing automation platforms • Legally authorized to work in the United States • GE HealthCare will not sponsor employment visas now or in the future • Successful completion of a drug screen, as applicable

🏖️ Benefits

• Performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI) • Medical insurance • Dental insurance • Vision insurance • Paid time off • 401(k) plan with employee and company contribution opportunities • Life insurance • Disability insurance • Accident insurance • Tuition reimbursement • Professional development • Relocation assistance not provided