Integrated Campaign Manager, Life Sciences

🔥 0 minutes ago

🏖️ New Jersey – Remote

🏖️ New Jersey – Remote

💵 $100k - $130k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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GenScript

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2002

🏥 Healthcare

🧬 Biotechnology

⚕️ Healthcare Insurance

Healthcare • Biotechnology • Healthcare Insurance

GenScript is a leading biotechnology company that provides a wide array of gene synthesis, protein production, and CRISPR gene editing services. With a commitment to high-quality and reliable solutions, GenScript serves over 225,100 global customers and holds an extensive patent portfolio. The company aims to enhance life sciences research and development by delivering innovative products and services in areas such as molecular biology, peptide synthesis, and antibody development.

📋 Description

• Work with cross-functional teams on marketing briefs and customer understanding to transform business needs into marketing campaigns • Provide insight-driven creative strategy and campaign planning, including target audience definition, creative ideation, omni-channel content development, and evaluation methods • Oversee internal and external creative content creation, including visuals, A/Vs, emails, and social media, aligned with brand guidelines, business strategies, and timelines • Build GenScript LSG brand storytelling across campaigns with consistency and strategic continuity • Optimize marketing campaign processes and management tools for high-quality and timely production and implementation of campaign and event materials • Monitor campaign progress and analyze effectiveness; provide analysis reports and optimization suggestions • Oversee the marketing campaigns team’s engagement, capability development, and performance assessment while inspiring the team • Report to the Associate Director, Marketing Campaigns

🎯 Requirements

• Bachelor’s degree or above, specifically in Life Sciences / Biology related field • 5+ years of work experience • More than 2+ years of experience related to marketing campaign strategy and execution • Educational background or work experience in biomedical/biotechnology industry is preferred • Familiarity with marketing campaign planning, execution, and analysis • Familiarity with digital marketing channels and strategies • Experience planning and implementing large-scale online/offline activities is preferred • Strong market insight, analytical ability, and strategic thinking • Strong organization, coordination, and communication skills • Ability to discuss plans and programs with partners and coordinate resources • Ability to manage multiple objectives, projects, and tasks and deliver within deadlines • Fluent spoken English with excellent reading and writing skills required

🏖️ Benefits

• Medical, dental, and vision insurance • 401(k) retirement plan with a company match that vests fully on day one • Paid parental leave after three months of employment • Paid time off including vacation time, personal time, sick time, floating holidays, and company holidays • Flexible spending accounts and health savings accounts • Life and AD&D insurance • Short- and long-term disability coverage • Legal assistance • Pet, critical illness, accident, and hospital indemnity insurance • Commuter benefits • Well-being initiatives • Peer-to-peer recognition programs