Strategic National Account Manager

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Collette

501 - 1000 employees

Founded 1918

👥 B2C

B2C • Travel • Tourism

Collette is a leading travel company that specializes in crafting guided tours across all seven continents. With decades of experience, Collette offers a wide selection of travel styles, including small group explorations and immersive cultural experiences, enabling travelers to discover iconic destinations while connecting with the local culture. Their tours are designed to provide a worry-free experience, allowing travelers to focus on the joy of exploration.

📋 Description

• Own and manage a portfolio of approximately 15–20 strategic national accounts. • Develop annual business plans and growth strategies for each assigned account. • Build and maintain relationships with executive leadership, agency management and stakeholders, and key influencers. • Conduct regular business reviews and performance discussions with strategic partners. • Identify opportunities to increase passenger production, advisor participation, and market share. • Deliver annual passenger growth targets across assigned accounts. • Drive growth in First Time Travelers (FTT), repeat guests, and emerging product categories. • Identify opportunities to expand Tauck’s presence within agency networks and advisor communities. • Leverage account analytics, performance data, and market trends to inform growth strategies. • Partner with assigned Business Development Managers to develop and execute advisor engagement, training, and activation strategies across assigned strategic accounts. • Lead advisor acquisition initiatives, educational programs and partner events designed to increase advisor knowledge, confidence, and sales performance. • Coach, educate, and guide travel advisors on Tauck's products, sales strategies, and best practices to help them grow their business and convert more bookings. • Increase advisor participation in Tauck training programs and ongoing educational opportunities to drive advisor activation and long-term engagement. • Ensure advisors have access to the tools, resources, marketing support, and business insights needed to successfully sell and advocate for Tauck. • Serve as the primary liaison between Tauck and strategic agency partners. • Negotiate participation in preferred supplier programs, marketing opportunities, and growth initiatives. • Collaborate with Sales Leadership on strategic partnership opportunities and contract discussions. • Identify and pursue new national partnership opportunities that support long-term growth objectives. • Collaborate with Trade Marketing, Groups Sales, Reservations, Operations, and Sales Operations teams to support partner success. • Advocate for partner needs internally and coordinate resources to address opportunities and challenges. • Share market intelligence, competitive insights, and partner feedback with leadership. • Support company initiatives related to advisor acquisition, product launches, and strategic growth priorities.

🎯 Requirements

• 10+ years of travel industry sales, account management, or business development experience. • Proven success managing strategic partnership relationships. • Demonstrated ability to grow passenger volume and account engagement. • Experience conducting executive-level business reviews and presentations. • Strong understanding of the travel advisor distribution channel. • Familiarity with partner marketing strategies, including the ability to evaluate performance, analyze results, and measure return on investment to inform future initiatives. • Willingness and ability to travel extensively.

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