Marketing Manager, Communications

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🔥 0 minutes ago

🌽 Illinois – Remote

🌽 Illinois – Remote

💵 $73k - $105k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🗣️ Communications

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Hart, Inc.

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2012

⚕️ Healthcare Insurance

☁️ SaaS

🏢 Enterprise

Healthcare Insurance • SaaS • Enterprise

Hart, Inc. is a healthcare IT company that specializes in the seamless integration and transformation of healthcare data. With a focus on interoperability, Hart offers flexible solutions for data migration, electronic health record (EHR) transitions, and secure data storage within the healthcare sector. Their tech-first approach ensures reliable and accessible data management across various systems, benefiting healthcare providers and patients by enhancing the efficiency and accessibility of medical records. Hart's solutions include encrypted cloud-based data storage, one-time and ongoing data migrations, and tools for improved healthcare data accessibility. As a leader in healthcare data management, Hart partners with healthcare organizations to streamline operations, reduce costs, and maintain compliance through innovative technology solutions.

📋 Description

• Elevate Hart's market authority through high-quality thought leadership, blog content, press releases, and earned media. • Develop authoritative blog articles and long-form content on relevant topics for healthcare IT leaders. • Interview executives, subject matter experts, and clients to uncover insights and challenges. • Create content optimized for traditional SEO and answer engine optimization. • Write clear, credible content aligned with the needs of healthcare decision-makers. • Draft press releases for announcements, partnerships, and thought leadership campaigns. • Develop media materials like story briefs, company backgrounders, and award submissions. • Identify relevant media outlets and create targeted pitches for healthcare IT stories. • Recommend article topics and optimize content for executive search behavior.

🎯 Requirements

• 7+ years of experience in journalism, healthcare communications, health tech content, public relations, or editorial strategy. • A strong portfolio of published work in healthcare technology, digital health, health IT, hospital operations, healthcare data, interoperability, EHRs, cybersecurity, or related fields. • Experience writing for executive audiences, particularly CIOs, CMIOs, CFOs, health information leaders, IT directors, and healthcare operations leaders. • Strong understanding of how healthcare organizations evaluate technology vendors, manage EHR transitions, modernize data infrastructure, and address data accessibility challenges. • Demonstrated ability to turn complex technical and operational topics into clear, compelling, and credible narratives. • Experience drafting press releases, contributed articles, media pitches, and executive thought leadership. • Familiarity with SEO best practices, content authority signals, and emerging answer engine optimization strategies. • Existing relationships with healthcare IT publications, trade media, editors, analysts, or industry newsletters is strongly preferred. • Ability to work independently, interview subject matter experts, synthesize complex ideas, and deliver polished content with minimal oversight.