Growth Marketing Manager

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Mockingbird

WebsiteLinkedInAll Job Openings

11 - 50 employees

🛒 Retail

Retail

Mockingbird is a company dedicated to providing premium baby and toddler products, including strollers and high chairs. Known for their thoughtful design and next-level safety, Mockingbird's products offer high-end features at affordable prices. The company emphasizes quality, modern style, and customer satisfaction, making parenting more accessible and enjoyable. Mockingbird's products, such as the award-winning stroller, are designed to grow with families, offering versatility and ease of use. Their mission is to support and empower new parents by delivering quality products and exceptional service.

📋 Description

• Own day-to-day performance across our paid social channels — primarily Meta and TikTok — plus oversight of a handful of other smaller channels • Dig into campaign data daily: analyze trends in key metrics like click-through rates and conversion rates, and build a clear narrative on where to focus and why • Become a subject matter expert on different account structures, campaign setups, testing methodologies, and stay up to date on all the latest changes in Meta and TikTok Ads Manager • Own your creative output — you’ll be responsible for ensuring you’re getting the volume, velocity, and variety of creative you need for your channels to be successful. • Develop a sharp vision for our creative pipeline — staying deeply curious about what resonates with our customer, understanding fast-moving trends, and translating what’s working for other brands. • Track and report on channel performance, translating trends into clear narrative and recommendations. • Use AI tools to work more efficiently — whether that's building prioritization workflows, generating ad variations, or shortcutting research.

🎯 Requirements

• You're comfortable in data and you know what to do with it. • You can orient quickly, figure out where to focus, and turn numbers into a clear point of view. • When something isn't working, you don't wait for someone to hand you the answer. • You generate ideas, think from the customer's perspective, and test your way toward better results. • You're a strong writer and a self-sufficient creative. • You can develop concepts and write ad copy on your own. • You can communicate your thinking clearly. • You've done something — a job, a project, a way of working — that trained you to think rigorously and creatively at the same time. • You're curious about AI and already experimenting & succeeding in leveraging it to do better work, not just faster work.

🏖️ Benefits

• Comprehensive medical / dental / vision coverage • Equity for every full-time employee • Flexible Paid Time Off, including a minimum of at least 15 days off per year • 16 weeks of 100% paid Parental Leave for all team members • Family planning support through a complimentary Kindbody membership and medical plans that include coverage for fertility treatment and reproductive technology • 401(k) with 401(k) with 100% company match up to 2% of your salary • Quarterly wellness stipend and annual work-from-home stipend • Discounted memberships to the Peloton app and OneEleven (financial wellness) • 12 free virtual therapy sessions a year with Talkspace • Family & friends discount on Mockingbird products, plus free products for yourself when you join