Strategic Finance Manager, GTM

🔥 14 minutes ago

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Hightouch

51 - 200 employees

Founded 2020

☁️ SaaS

Marketing • Advertising • SaaS

Hightouch is a Composable Customer Data Platform (CDP) that enables marketing teams to personalize and optimize campaigns using customer data and AI decisioning. Built on your data warehouse, Hightouch allows for real-time personalization, audience segmentation, and journey orchestration without writing code. It integrates with over 200 tools, turning data infrastructure into actionable insights for marketing, advertising, and data teams. Hightouch empowers organizations to maintain control over their data while offering advanced features like audience targeting and conversion tracking to enhance advertising reach and campaign performance.

📋 Description

• Own the sales capacity and productivity model: rep ramp, quota coverage, attainment assumptions, and whether the hiring plan supports the ARR growth targets. • Build pipeline-to-ARR forecasting, including pipeline coverage, conversion and win rates, and sales cycle, and translate all of it into a defensible bookings and ARR forecast across segments. • Own GTM unit economics (CAC, CAC payback, magic number, LTV to CAC, and sales and marketing efficiency) and keep them rigorous, consistent, and decision-ready. • Partner with the CRO, sales leaders, and Marketing to pressure-test the ROI of GTM investments. • Partner on pricing and packaging economics. • Prepare the GTM analysis and supporting materials behind board and investor reporting, in close partnership with the Head of Strategic Finance and CFO. • Lead ad hoc GTM scenario analysis (new segments, new motions, or pricing changes) that helps leaders across the company make faster, better-informed decisions.

🎯 Requirements

• 4 to 7 years of experience in strategic finance, FP&A, GTM or sales finance, investment banking, private equity, or management consulting, including time at a high-growth software company. • Modeling skills that bridge finance and operations, including capacity and productivity models, pipeline and bookings models, cohort and segment analysis, and scenario work. • Deep command of GTM and SaaS unit economics, such as CAC, CAC payback, magic number, LTV to CAC, net and gross retention, sales efficiency, and pipeline coverage. • Fluency working directly with data, including navigating a modern BI stack (for example Snowflake, dbt, and Looker or Omni), plus comfort with CRM data such as Salesforce. • Expert proficiency in Excel or Google Sheets, with a high bar for accuracy and attention to detail. • Clear, concise communication, with the ability to translate complex analysis into a narrative that GTM leaders and the board can act on, and the presence to partner with and influence a CRO and senior sales leaders. • High ownership and low ego, comfortable driving workstreams independently in a fast-moving, ambiguous environment. • A first-principles mindset and strong business judgment, with genuine curiosity about how the go-to-market engine works.

🏖️ Benefits

• meaningful equity compensation in the form of ISO options • early exercise and a 10 year post-termination exercise window

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