Content Marketing Manager

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🕒 4 days ago

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The Health Management Academy

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1998

⚕️ Healthcare Insurance

📚 Education

Healthcare Insurance • Education

The Health Management Academy is a premier membership-based community founded in 1998 that serves healthcare's most influential CXOs from top U. S. health systems and decision-makers from innovative industry companies. The organization focuses on cultivating exceptional peer groups, offering original market insights, world-class leadership development programs, and novel member alliances. Its industry-leading solutions help member companies facilitate meaningful relationships, navigate strategic transformations, and address critical industry issues with disruptive solutions. The Academy is committed to fostering connections through executive peer learning, supporting professional growth, and delivering actionable data and insights on key healthcare challenges.

📋 Description

• Drive the development and distribution of high quality, educational content • Establish clear editorial guidelines and scalable content processes • Build and maintain a consistent cadence of thought leadership content • Own and optimize the newsletter to improve engagement • Grow PHM’s social media presence as a meaningful driver of awareness • Define editorial standards, voice, and timelines for high quality output • Plan and manage a content calendar aligned to business priorities • Develop and refine content across newsletters, social media, and whitepapers • Ensure content is clear, accurate, and aligned with PHM’s brand • Partner with marketing, clinical, and research stakeholders to produce effective content • Track performance of key channels and iterate on subject lines and messaging

🎯 Requirements

• 5+ years of content experience • Experience in a health benefits or healthcare organization • writing portfolio demonstrating clear, compelling, and audience appropriate content • Ability to manage multiple priorities and consistently meet deadlines • Experience collaborating across teams, ideally including clinical or subject matter experts • Strong organizational skills with a clear approach to managing content workflows • Familiarity with AI and desire to utilize AI tools for efficiency

🏖️ Benefits

• health/dental/vision benefits • annual cash incentive program • 401k with match • flexible PTO • PHM for PHM (our services for you and your dependents) • other benefits