Paid Social Account Manager

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Homestead Studio

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2019

🤝 B2B

🛍️ eCommerce

B2B • eCommerce

<Homestead Studio> is a growth marketing agency specializing in customer acquisition and retention for consumer-facing brands. The agency offers paid social, paid search, email & SMS marketing, landing page optimization, and web/UI design services that focus on direct-response performance and maximizing ROI through data-driven omnichannel campaigns.

📋 Description

• Own revenue strategy and assist with forecasting for accounts spending $250k+/month, with clear accountability to growth targets and profitability guardrails • Drive growth across your portfolio while protecting contribution margin and cash flow sustainability • Build and lead paid marketing strategy that agency and brand teams execute against, incorporating audience architecture, creative systems, incrementality, and long-term scale planning • Lead landing page concept development, architect structured conversion rate optimization testing roadmaps, and design offer testing strategies that unlock incremental gains across the funnel • Diagnose scale ceilings before performance stalls and proactively design expansion strategies across creative, audience, and funnel levers • Make decisive, data-backed recommendations that balance growth velocity with financial risk management • Fully own the client relationship, leading weekly updates, monthly performance reviews, and quarterly business planning sessions independently • Navigate difficult conversations directly and professionally, including performance volatility, budget constraints, or strategic pivots • Translate complex performance data into executive-level insights tailored to founders, CMOs, and finance teams • Build long-term trusted advisor relationships that drive retention and account expansion • Execute and oversee expert-level Facebook, Instagram, and TikTok strategy across scaling and mature accounts • Integrate attribution tools such as TripleWhale or Northbeam into decision-making frameworks • Analyze performance through a full-funnel lens, connecting paid media to landing page performance, email/SMS lifecycle impact, and offer economics • Continuously refine creative testing velocity and performance feedback loops • Identify structural performance constraints beyond ads and lead cross-functional alignment to solve them • Provide strategic direction and feedback to junior team members • Contribute to onboarding and scaling new clients from zero to sustainable growth • Support new business audits and pitches as a strategic representative of the agency • Raise the performance bar across the team by modeling ownership, clarity, and strategic thinking

🎯 Requirements

• Proven experience managing $250k+/month paid social accounts with documented 10%+ growth impact • Expert-level command of Meta advertising strategy and deep understanding of TikTok platform dynamics • Strong fluency in DTC financial metrics including contribution margin, CAC, LTV, and profitability modeling • Demonstrated success onboarding and scaling brands from launch through advanced growth stages • Track record of client retention and expansion across diverse verticals • Ability to operate independently while exercising strong judgment on escalation • Experience mentoring or training junior team members • Exceptional written and verbal communication skills with executive presence

🏖️ Benefits

• Health, Dental & Vision (fully covered by Homestead) • 401K matching available • 15 Days PTO (prorated based on start date), plus 11+ paid holidays • Wellness credit benefits • Diverse and forward-thinking environment • Exciting career growth opportunities • A company culture that values freedom, responsibility, and impact-driven work