Senior Market Researcher

Job not on LinkedIn

🔥 2 hours ago

🇺🇸 United States – Remote

💵 $112k - $168k / year

⏰ Full Time

🟠 Senior

🧬 Research Scientist

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HubSpot

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2006

🤝 B2B

☁️ SaaS

📣 Marketing

B2B • SaaS • Marketing

HubSpot is an AI-powered customer platform that combines marketing, sales, and customer service software into one integrated suite. With over 238,000 customers in 135 countries, HubSpot offers tools for marketing automation, sales management, customer service, content marketing, operations, and B2B commerce. With products like Marketing Hub, Sales Hub, Service Hub, and Content Hub, HubSpot enables businesses to generate leads, close deals, and provide excellent customer support, all while using AI to enhance operations and insights. The platform is designed to unify teams and customer data, supporting both small startups and large enterprises in their growth journey.

📋 Description

• Lead end-to-end quantitative and mixed-method market research projects, from research design through executive-ready recommendations. • Design surveys, sampling strategies, and research methodologies that produce reliable, actionable insights. • Analyze research data using statistical techniques and AI-assisted workflows to identify meaningful trends, customer behaviors, and market opportunities. • Synthesize findings from multiple sources—including market research, customer feedback, UX research, competitive intelligence, and secondary research—to develop comprehensive points of view. • Partner with Product Marketing, Product Management, Strategy, Customer Experience, and UX Research teams to translate business questions into research plans that inform strategic decisions. • Deliver compelling presentations and storytelling that influence product strategy, messaging, positioning, and go-to-market priorities. • Manage relationships with external research vendors and panel providers to ensure high-quality data collection and project execution. • Continuously evolve research methodologies, leveraging AI-powered research tools and emerging best practices to improve efficiency, scalability, and insight quality.

🎯 Requirements

• 5+ years of experience in Market Research, Customer Insights, Consumer Insights, or a related research discipline, ideally within B2B SaaS or technology. • Expertise designing and executing quantitative market research, including survey methodology, questionnaire design, sampling, and statistical analysis. • Experience with modern research platforms such as Qualtrics, QuestionPro, or similar survey tools. • Experience incorporating AI tools (such as ChatGPT, Claude, Gemini, or similar technologies) into research workflows to improve efficiency and insight generation. • Strong executive communication skills with the ability to translate complex research into clear business recommendations. • Demonstrated ability to manage multiple concurrent research initiatives and prioritize effectively in a fast-moving environment. • Experience building collaborative relationships across Product, Marketing, Strategy, UX Research, Customer Experience, and leadership teams.

🏖️ Benefits

• 401(k) matching • Health insurance • Paid time off • Remote work options • Professional development opportunities • Employee stock options