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Paid Media Associate

🔥 1 minute ago

🏄 California, New York – Remote

infoinfo

💵 $75k - $85k / year

⏰ Full Time

🟡 Mid-level

📈 Performance Marketing

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Logo of ILIA Beauty

ILIA Beauty

11 - 50 employees

🍽️ Food & Beverage

🏭 Manufacturing

💄 Beauty

💰 Series B on 2020-01

Food & Beverage • Manufacturing • Beauty

ILIA Beauty is a cosmetics brand focused on clean, skin-centric beauty products that enhance the natural appearance of the skin. They offer a range of makeup and skincare items designed to improve skin health while providing aesthetic benefits. ILIA Beauty emphasizes sustainable practices and the use of safe, effective ingredients in their formulations, catering to contemporary beauty needs.

📋 Description

• Support day-to-day execution of paid media campaigns across paid social, search, CTV, affiliate, and emerging platforms • Own campaign QA for targeting, tracking, creative, and landing-page alignment before launch • Coordinate with external agencies on timelines, deliverables, and performance expectations • Monitor campaign pacing and spend-to-plan, flagging risks and coordinating adjustments • Partner with creative, brand, and digital teams to deliver campaign assets on time • Manage trafficking, organization, versioning, naming, and usage of creative assets • Support ad and landing-page briefing processes • Coordinate creative testing concepts, iterations, and asset refreshes • Operationalize A/B tests across audiences, messaging, formats, and landing pages • Track creative performance and synthesize insights for future briefs and creative strategy • Support landing-page testing and broader growth experiments • Support affiliate program operations, including partner onboarding, campaign setup, and performance tracking • Coordinate partner campaigns, promotions, and activations • Monitor affiliate performance and identify optimization opportunities • Own regular cross-channel performance reporting • Ensure accurate tracking, attribution, and data integrity • Troubleshoot tracking and data discrepancies • Support dashboards and reporting frameworks

🎯 Requirements

• 3-4 years of experience in paid media, performance marketing, or digital marketing, preferably with a beauty brand • Experience building, monitoring, and optimizing paid media campaigns and budgets across multiple platforms • Emphasis on Paid Social campaign builds and optimization • Required experience with Meta and TikTok campaign management • Experience working with or alongside media agencies • Strong organizational and project management skills • Ability to manage multiple workstreams and deadlines simultaneously • Experience with data and performance metrics • Experience with GA4, Shopify, and media reporting tools • Detail-oriented with a focus on executional excellence and accuracy • Strong cross-functional communication skills • Affiliate marketing experience is a plus • Proactive, solutions-oriented mindset and desire to learn and grow within performance marketing • Permanent residence in the United States • Ability to work in the U.S. without requiring employer sponsorship

🏖️ Benefits

• Bonus Opportunity • 100% employer-paid medical, dental & vision coverage • No cap on personal time off and paid company holidays • Flexible scheduling during Spring & Summer • Up to 18 weeks paid parental leave • 401(k) with a company match • Monthly stipends to support remote work & self-care • Quarterly stipend for ILIA products • Remote work flexibility from home or one of the company's offices

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