Head of YouTube – Strategy, Scripting & Team Lead

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $75k - $150k / year

⏰ Full Time

🟠 Senior

Where this job comes from

Posted on Impact Clients's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

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Logo of Impact Clients

Impact Clients

11 - 50 employees

📣 Marketing

☁️ SaaS

Marketing • SaaS

Impact Clients is a company that sells pre-built digital products and tools designed to help individuals and entrepreneurs create and launch high-ticket offers. Its product suite includes the Digital Funnel Accelerator Pack (pre-built funnel templates, editable assets, tech setup walkthroughs, funnel copy frameworks, and performance checklists) and an AI Sales Script Generator (AI-powered script builder, call structures, lead qualification samples, and objection-handling libraries). Products are delivered 100% digitally via a secure member portal with lifetime access; the site emphasizes results-driven assets rather than coaching or consulting. The company's marketing highlights founder Richard Yu and his documented entrepreneurial track record.

📋 Description

• Lead Richard Yu's YouTube channels and creative team • Grow the business channel to 200,000+ subscribers in six months and average over 100,000 views per video • Choose topics, formats and ideas based on audience interests and channel performance • Plan content for new viewers and viewers evaluating the company's offers • Set channel direction, goals and KPIs with Richard and the leadership team • Design and interpret structured content tests • Develop titles, thumbnail concepts, briefs, A/B tests and repackaging decisions • Write full first-person, long-form scripts when needed • Edit and quality-check every script before filming • Provide feedback to editors from first cut through publication • Analyze subscriber growth, views, audience quality, leads, sales, CTR, retention and traffic sources • Attribute results to YouTube and identify assumptions • Hire, onboard, manage and coach editors, designers and writers • Create procedures and checklists for the creative team

🎯 Requirements

• Deep passion for YouTube and demonstrated understanding of storytelling and channel growth • Published long-form YouTube work and ability to explain personal contributions • Strong creative judgment across topics, formats, ideation, titles and thumbnails • Ability to write complete first-person, talking-head scripts and improve other writers' work • Deep understanding of hooks, narrative structure, pacing, curiosity, clear explanations and satisfying payoffs • Structured approach to testing with clear hypotheses, useful comparisons and defined success measures • Command of CTR, average view duration, retention graphs, traffic sources and channel growth metrics • Experience managing editors and/or designers, setting standards, giving feedback and helping people improve • Strong business judgment and experience with marketing funnels, infopreneurship, online education or edusoftware highly valued • Experience connecting content to leads or sales is a strong advantage • Fluent spoken and written English • Confidence using AI tools such as Claude/Codex without over-reliance on them • Full-time availability • At least 4 hours of overlap with US Eastern working hours • Strong YouTube judgment, fluent English and reliable US Eastern overlap • Ability to learn quickly, ask good questions, take direct feedback and adapt to a new audience, subject and business model

🏖️ Benefits

• Performance bonuses for exceptional results • Fully remote work • Full-time role • Reliable overlap with US Eastern working hours • Direct work with Richard and the leadership team • Honest feedback and professional development opportunities • Meaningful ownership and influence over channel and broader business direction

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