Head of Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $230k - $250k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 0%

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Inato

WebsiteLinkedInAll Job Openings

11 - 50 employees

🏥 Healthcare

💼 Consulting

🏪 Marketplace

💰 $14M Series A on 2020-02

Healthcare • Consulting • Marketplace

Inato is a company dedicated to democratizing access to clinical trials through a global clinical trial marketplace. Their mission is to bring clinical research to every patient, regardless of location, by successfully matching the right research sites with the right trials globally. By supporting a wide range of research sites, Inato aims to accelerate medical innovation and broaden access to clinical research. They collaborate with top pharmaceutical companies and community research sites to advance the clinical research ecosystem.

📋 Description

• Lead and develop the marketing organization through strategic direction, prioritization, coaching, and career development • Build and scale an account-based marketing strategy focused on enterprise sponsors and strategic partnerships • Partner with Sales on integrated campaigns to accelerate pipeline creation, deal progression, and customer expansion • Shape Inato's product marketing strategy and develop internal product marketing expertise • Ensure clear positioning, differentiated messaging, and effective go-to-market execution • Develop customer marketing programs to increase adoption, strengthen executive relationships, and create customer advocacy • Establish marketing goals, metrics, and operating rhythms connecting marketing investments to business outcomes • Collaborate cross-functionally with Product, Customer Success, Strategy, and Executive Leadership • Achieve strategic partnership between Marketing and Sales, differentiated positioning, targeted account engagement, and a focused, measurable marketing organization

🎯 Requirements

• Experience leading B2B SaaS marketing at a high-growth company selling complex enterprise solutions • Proven success building and scaling account-based marketing programs for large strategic accounts • Deep product marketing expertise, including establishing positioning, messaging, and go-to-market strategy • Experience coaching and developing product marketing talent • Knowledge of the communications function and experience collaborating with communications teams • Demonstrated ability to partner with enterprise sales organizations on long sales cycles and complex buying committees • Experience leading and developing high-performing marketing teams • Analytical and data-driven approach focused on business outcomes • Comfort operating in a fast-moving environment where strategy and execution go hand in hand

🏖️ Benefits

• Equity