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Salesforce CRM Email Marketing Specialist

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Logo of Independence Pet Group

Independence Pet Group

1001 - 5000 employees

👥 B2C

🧘 Wellness

Insurance • B2C • Wellness

Independence Pet Group is one of North America’s largest pet insurance and services organizations. The company supports insurance for more than 800,000 pets in the U. S. and Canada, with a mission to strengthen the bond between pets and their owners through innovative products and services. IPG offers a comprehensive range of underwriting options, turnkey partner solutions, and consumer-facing insurance products to support pets throughout their lives. The company is home to several insurance brands, providing vital support and services in the pet care industry.

📋 Description

• Support the execution and optimization of CRM programs • Maintain and update customer records • Build and refine customer segments • Assist in planning and launching CRM campaigns • Track core KPIs and provide insights • Collaborate with various teams to align messaging

🎯 Requirements

• Experience with CRM programs and platforms • Knowledge of data management principles • Familiarity with digital marketing channels • Strong analytical skills to track KPIs • Ability to collaborate with cross-functional teams • Experience with A/B testing and campaign analysis

🏖️ Benefits

• Comprehensive full medical, dental and vision Insurance • Basic Life Insurance at no cost to the employee • Company paid short-term and long-term disability • 12 weeks of 100% paid Parental Leave • Health Savings Account (HSA) • Flexible Spending Accounts (FSA) • Retirement savings plan • Personal Paid Time Off • Paid holidays and company-wide Wellness Day off • Paid time off to volunteer at nonprofit organizations • Pet friendly office environment • Commuter Benefits • Group Pet Insurance • On the job training and skills development • Employee Assistance Program (EAP)

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