Associate Director, Social Media Strategy

🔥 0 minutes ago

🗽 New York – Remote

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💵 $125k - $135k / year

⏰ Full Time

🟠 Senior

💕 Social Media Manager

👻 Ghost score 0%

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Logo of Inizio Evoke

Inizio Evoke

1001 - 5000 employees

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Inizio Evoke is a global marketing and communications unit within the Inizio group that provides data-driven, creative, and omnichannel marketing and communications services to health and life sciences clients. It supports commercialization, product launches, congress experiences, and transformation initiatives, combining marketing expertise with scientific understanding and AI-enabled technology to drive growth and engagement for pharmaceutical and biotech organizations.

📋 Description

• Lead creation of social strategies and content plans • Ensure high-quality feedback, strategic consultation, and social media management • Guide clients and teams on social media strategies and issues • Provide subject matter expertise on platform capabilities, specifications, and functionalities • Develop new approaches, ideas, and services to expand the agency's social media and strategy capabilities • Lead teams through social listening • Support omnichannel and engagement strategy initiatives • Counsel clients and teams on social media execution best practices • Provide expertise on organic and paid content across major social channels • Monitor digital marketing trends and technologies • Facilitate department growth • Report to the Senior Vice President of Social & Linguistics Strategy

🎯 Requirements

• 5+ years of experience in health, biotech, or pharmaceuticals • Experience developing and presenting strategic social media plans across various channels, including Facebook, X, LinkedIn, YouTube, and Pinterest • Strong understanding of both organic and paid content • Experience growing social media business with existing clients and participating in new business pitches • Experience mentoring junior team members • In-depth knowledge of FDA and FTC regulations for social media in the biotech and pharma industries • Experience in client service, in an agency environment, collaborating within integrated teams • Skill with social monitoring and measurement tools • Strong analytical and problem-solving abilities • Bachelor's degree in life sciences, marketing, or communications

🏖️ Benefits

• Medical insurance • Dental insurance • 401(k) • Tuition reimbursement • Flexible time off • Flexible benefits • Personal support • Tailored learning and development opportunities

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