Manager, GTM Marketing – Audiences

Job not on LinkedIn

🕒 March 12

🏄 California, Colorado, +7 more states – Remote

🏄 California – Remote ⛰️ Colorado – Remote 🌽 Illinois – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🍂 Massachusetts – Remote ❄️ Minnesota – Remote 🍁 Vermont – Remote ☕ Washington – Remote

💵 $140k - $150k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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InMarket

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2010

Advertising • Marketing • Analytics

InMarket is a real-time marketing and measurement platform that connects brands and consumers in meaningful ways. The company specializes in driving growth and optimizing ad spend through its industry-leading platform, which closes the gap between consumer intent and real-world commerce. By leveraging advanced analytics and real-time data, InMarket helps brands create impactful advertising strategies that measure real-world outcomes such as visits and sales lift. With a focus on effectiveness and privacy, InMarket partners with major platforms like Reddit to enhance advertising campaign measurement and attribution.

📋 Description

• Develop and execute the GTM plan aligned to Audience revenue goals • Clarify positioning and value proposition across key ICPs • Support packaging and differentiation in a crowded market • Ensure message consistency across sales, content, and campaigns • Partner with business leadership and Sales to support revenue growth • Manage launch execution for Audience updates and offerings • Align demand programs to Audience priorities • Monitor performance metrics and optimize campaigns • Partner with various departments to ensure Audience priorities are reflected

🎯 Requirements

• 6–10 years of experience in Product Marketing, GTM Marketing, or B2B marketing • Experience marketing data, SaaS, ad tech, or martech solutions • Strong storytelling and positioning capabilities • Ability to translate technical capabilities into business value • Experience partnering with Sales and business-line leaders • Data-driven and performance-oriented

🏖️ Benefits

• Competitive salary, stock options, flexible vacation • Medical, dental and Flexible Spending Account (FSA) • Company Matched 401(k) • Unlimited PTO (within reason) • Talented co-workers and management • Agile Development Program (For continued learning/professional development) • Paid Parental Leave