Senior Marketing Manager, Patient Education

🔥 14 hours ago

🏄 California – Remote

🏄 California – Remote

💵 $169.6k - $271k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Intuitive

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1995

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Intuitive is a company known for its innovative surgical technologies, including the da Vinci Surgical Systems which are used for minimally invasive procedures. With three decades of demonstrated performance, Intuitive focuses on advancing healthcare by providing structured and measurable technology training pathways for surgeons, physicians, and OR care teams. Their vision is to improve patient outcomes through less invasive surgical care. Intuitive also offers a visual media platform for collaboration and learning, known as the Da Vinci Hub, and the Simnow platform for surgical training. The company is involved in ongoing innovation to explore new possibilities in surgical care.

📋 Description

• Develop and implement US hospital marketing initiatives driving adoption of da Vinci Surgery • Develop programs, materials, and resources supporting hospital executives, marketing teams, patients, and referring physicians • Establish relationships with healthcare executives, society leaders, Key Opinion Leaders, and internal stakeholders • Drive targeted marketing plans supporting hospital and health system growth initiatives • Collaborate with commercial leadership and engage key customers • Provide patient and physician outreach resources • Assist in national KOL development • Provide consultative support to customer marketing and physician outreach teams • Build and execute comprehensive marketing and tactical plans for patient and referring physician education • Synthesize voice-of-customer insights to identify challenges, barriers, and opportunities • Develop qualitative and quantitative data and experiences to segment markets, understand healthcare trends, test solutions, and prioritize opportunities • Design strategies, value messaging, collateral, tactics, and programs with demonstrated ROI • Analyze market trends, competition, and competitive differentiation • Contribute to budgets, resource allocation, and financial planning • Work with KOLs to understand da Vinci Surgical System utilization and communicate its value proposition • Build KOLs by market segment and relationships with society leaders • Support sales activities, digital and website development, campaign tracking, and recommendations • Lead cross-functional teams delivering marketing projects and programs • Present to senior and executive Intuitive leadership • Leverage healthcare value propositions, approved claims, customer feedback, and sales input to support growth of minimally invasive care

🎯 Requirements

• 10+ years of marketing and/or sales experience in healthcare and/or a therapeutic medical device company preferred • Bachelor’s degree or equivalent required • MBA preferred • Minimum 2-year commitment to the role required • Ability to work effectively with Marketing and Sales leadership at Director, VP, and Senior Executive levels • Cross-functional leadership skills required • Excellent executive-level presentation skills • Demonstrated track record of KOL development • Creative problem-solving and ability to communicate actionable direction across organizational levels • Ability to influence non-direct reports to achieve goals • Proven agility and ability to overcome roadblocks • Proven ability to project manage multiple initiatives simultaneously • Attention to detail and quality of work • Ability to travel up to 50% • Current proof of vaccination against certain diseases, including COVID-19, may be required • Prospective employees may be subject to U.S. export controls, export licensing, and/or a Technology Control Plan

🏖️ Benefits

• Remote work arrangement; employees come onsite when requested by the leader • Base pay, incentives, benefits, and equity • Reasonable accommodations for qualified individuals with disabilities • Equal employment opportunities and protection from discrimination and harassment • Fair chance consideration for applicants with arrest and conviction records

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