Senior Product Marketing Manager

🔥 2 hours ago

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Kardium Inc.

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2007

🏥 Healthcare

🔧 Hardware

💰 $249.2M Private Equity Round - Kardium on 2025-07

Healthcare • Hardware

Kardium is a medical device company that develops catheter-based electrophysiology solutions to treat cardiac arrhythmias, particularly atrial fibrillation. Its products focus on catheter and ablation system design to improve the safety, effectiveness, and efficiency of cardiac ablation procedures for electrophysiologists and cardiology centers.

📋 Description

• Support Strategic Messaging & Positioning • Translate EP workflows, clinical data, and competitive insights into accurate, compelling marketing content • Ensure all materials reflect the messaging and positioning strategy • Validate clinical accuracy and competitive differentiation across commercial assets • Launch Campaign Execution • Support the Director of Marketing in executing the integrated launch campaign for the Globe® System • Manage day‑to‑day coordination with agencies and internal teams to ensure deliverables meet strategic direction • Develop content, review creative, and ensure EP accuracy across campaign materials • Agency & Contractor Management • Serve as the primary execution partner for agency deliverables, ensuring alignment with briefs and strategy • Provide EP expertise, feedback, and quality control on creative concepts, content, and materials • Manage timelines, reviews, and cross‑functional approvals • Sales Tools & Commercial Materials • Develop high‑quality sales tools including brochures, presentations, animations, recorded cases, conference posters, videos, and competitive messaging guides • Ensure all materials are evidence‑based, compliant, and optimized for sales effectiveness • Partner with Sales leadership to identify needs and refine tools based on field feedback • Conference Strategy & Execution • Support the Director of Marketing in planning and executing major EP conferences (AF Symposium, HRS, HRX etc.) • Lead development of booth content, scientific messaging, and on‑site materials such as videos, posters, recorded cases and sales talk-tracks • Ensure conference presence reflects EP credibility and aligns with launch objectives • Cross‑Functional Collaboration • Work closely with Clinical, Medical Affairs, Product and Sales to ensure accuracy and alignment across all physician‑facing materials • Provide EP expertise to support internal reviews, claims development, and competitive assessments

🎯 Requirements

• Bachelor's degree in Business, Marketing, Life Sciences, Healthcare, or related field • 8+ years of experience in electrophysiology (marketing, clinical, commercial, or hybrid roles) • Strong understanding of EP procedures, ablation technologies, and competitive landscape • Demonstrated ability to translate complex clinical concepts into clear, compelling marketing content • Experience developing sales tools and commercial materials for complex medical technologies • Excellent written and verbal communication skills, including comfort working with physicians and clinical stakeholders • Strong project management skills with the ability to manage multiple concurrent initiatives • Experience supporting product launches in EP or cardiology preferred • Experience developing conference materials and managing event execution • Familiarity with compliance requirements related to healthcare marketing and HCP interactions desirable • Ability to travel domestically up to 25–35%.

🏖️ Benefits

• Comprehensive medical & dental coverage – for all permanent employees – effective as of Day 1, with no waiting period. • Work-day flexibility – additionally, we provide 3 personal days per year. • Support – for you (and your dependents) overall well-being. • Career progression and learning support. • Professional membership support. • Stock option plan.