Senior Strategist, Freelance

🕒 August 21

🇺🇸 United States – Remote

⏳ Contract/Temporary

🟠 Senior

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 39%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Kyra

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

🤝 B2B

🛍️ eCommerce

📣 Marketing

💰 $15M Series A on 2022-10

B2B • eCommerce • Marketing

Kyra is an AI-powered influencer marketing agency that delivers end-to-end campaigns, combining creator expertise with advanced data analytics to ensure precision and impactful results for brands. By replacing traditional guesswork, Kyra's proprietary technology enables brands to scale influencer programs effectively and adapt to cultural trends, all while providing actionable insights through data-driven reporting. Their approach focuses on agility, seamless collaboration, and navigating complex marketing challenges to guarantee success for their partners.

📋 Description

• Lead development of platform-native campaign strategies combining creative storytelling with measurable brand impact • Own strategic direction from pitch through post-campaign • Develop end-to-end campaign strategies covering audience profiling, creator casting logic, content formats, messaging, and performance KPIs • Collaborate with Client Solutions, Campaign Management, Paid Media, and Business Development • Craft platform-native campaign concepts aligned with brand tone and commercial goals • Write briefs and strategic decks for clients and creators • Define and refine measurement frameworks across CPV, ER, and platform-specific KPIs • Use first-party, platform, and audience data to inform targeting, creative direction, and optimization • Partner with Paid Media and Client Solutions to interpret results and make strategic recommendations • Conduct cultural listening, market research, and platform trend tracking across fashion, beauty, CPG, and sports • Translate emerging insights into campaign ideas and brand opportunities • Support new business efforts with trend insights and points of view for decks, pitches, and proposals • Join client calls to present strategic recommendations and explain campaign decisions • Collaborate with Account and Campaign Leads to respond to briefs and evolve campaign strategy based on feedback • Act as strategic lead across the client portfolio and build value-focused client relationships • Report to the Strategy Director

🎯 Requirements

• 4–6 years in strategy, planning, insights, or branded content, ideally in creator, fashion, beauty, CPG, sports, or social-first brand environments • Experience implementing and using AI tools in workflows • Deep knowledge of platform behaviors, content formats, and the creator economy across TikTok, Instagram, and YouTube • Deep understanding of TikTok culture, trend cycles, and platform-native audience behavior • Ability to translate brand identities into authentic, scroll-stopping creator content • Comfort working with performance metrics, audience data, and platform insights • Ability to structure frameworks, make data actionable, and present performance narratives clearly • Exceptional brief-writing, storytelling, and presentation skills • Strong client presence and ability to articulate ideas confidently and drive strategy forward • Passion for beauty, social culture, and creator content • Availability for an immediate start is preferred • US East Coast based

🏖️ Benefits

• Possible contract extension after the initial 1-month duration • Interview-process adjustments and support available for candidates with a condition or requiring an adjustment

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