Marketing Manager

🕒 May 11

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Logo of Liftoff Mobile

Liftoff Mobile

501 - 1000 employees

Founded 2012

Advertising • Mobile • Machine Learning

Liftoff Mobile is a leading platform designed to enhance mobile advertising and growth for businesses. The company specializes in leveraging advanced machine learning solutions through its Cortex platform to improve user acquisition, engagement, and monetization strategies in the mobile ecosystem. Liftoff's services cater to marketers, mobile game developers, and agencies, providing tools for performance marketing, creative ad solutions, and data-driven insights. Their offerings include products like the Vungle Exchange, Creative Studio, and Intelligence solutions, aimed at maximizing earnings and creating impactful ad experiences across mobile applications.

📋 Description

• Own the end-to-end strategy, planning, and execution of Liftoff’s AMER event program. • Tailor event and campaign approaches for different audiences, verticals, and regional contexts. • Develop and execute multi-channel marketing campaigns that integrate events, email, content, webinars, and digital tactics. • Collaborate with the content and communications team to produce high-quality thought leadership and event-related content. • Work cross-functionally with Revenue, Product Marketing, Brand, and regional marketing teams.

🎯 Requirements

• 5+ years of B2B marketing experience with a focus on events, content, and campaign execution, ideally in adtech, mobile, or high-tech SaaS. • Proven event management expertise across the full lifecycle: strategy, logistics, vendor management, on-site execution, and post-event analysis. • Holistic marketing acumen with a strong understanding of how events, content, digital, and partner channels work together. • Data-driven mindset with experience tracking and analyzing marketing KPIs. • Technical proficiency with tools like Salesforce, HubSpot, Splash, WordPress, and project management tools such as Asana or Jira. • Partner marketing experience with a track record of building productive co-marketing relationships and programs. • AI fluency and a demonstrated habit of using AI tools to improve workflows. • Excellent communication and collaboration skills with experience working cross-functionally alongside revenue, design, and product teams. • Willingness to travel for events and team gatherings.

🏖️ Benefits

• Health/vision/dental benefits • Equity • Full compensation package

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