VP, GTM Programs – Experiences

🕒 June 3

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Lumin Digital

51 - 200 employees

💳 Fintech

🤝 B2B

☁️ SaaS

Fintech • B2B • SaaS

Lumin Digital is a company that specializes in providing next-generation digital banking solutions for credit unions and banks. Their platform offers a wide array of services, including retail and commercial banking solutions, digital account opening, and tools to enhance user engagement and operational efficiency. With a focus on innovation and cutting-edge technology, Lumin Digital leverages artificial intelligence and robust security features to offer seamless, cloud-native services with near-perfect uptime. They are known for delivering business growth and cost savings for financial institutions, adapting to new technologies, and offering an enhanced user experience.

📋 Description

• Own the strategic alignment and execution for GTM events and programs • Provide the cross-functional leadership and orchestration required to activate Lumin's growth strategy across the entire prospect and client journey • Own program orchestration across the full commercial bowtie, from prospect engagement and new logo acquisition through client onboarding, expansion, and retention • Ensure every Growth org function is coordinated against a single integrated plan in accordance with the aligned strategy • Chair Lumin's cross-functional growth council, holding all Growth org functions accountable to a coordinated commercial plan • Own the full Lumin event portfolio end to end, including strategic planning, execution and cross-functional alignment across various events • Ensure all elements of major events are aligned to central strategy defined in partnership with the CGO • Own the P&L; budget, spend, and return measured in pipeline influenced, client retention signals, and expansion conversations opened • Lead cross-functional alignment for major events across multiple teams • Own the coordination and orchestration of the full event calendar

🎯 Requirements

• 10+ years in B2B SaaS marketing with at least 3 years owning an integrated marketing, demand program, or events function end to end • Proven ownership of a flagship proprietary conference or large-scale B2B event; strategy, P&L, cross-functional coordination, and commercial outcomes • Track record orchestrating cross-functional marketing programs in a B2B SaaS environment; connecting multiple functions into a single coordinated motion • Strong program management discipline; able to hold a complex cross-functional plan together and manage accountability across peer leaders without direct authority over their work • Experience building integrated demand programs from scratch; not inheriting and optimizing but architecting from the ground up • Working knowledge of marketing automation platforms at a strategic level • Fluency in funnel metrics; conversion rate modeling, funnel diagnosis, and performance reporting • Experience leading cross-functional programs with influence but not direct authority over execution partners • Financial services, fintech, or B2B enterprise SaaS background strongly preferred • Executive presence sufficient to chair a senior cross-functional council and represent Lumin on the Lumination stage

🏖️ Benefits

• medical, dental, and vision insurance • a 401(k) with company match • flexible PTO plus 12 paid holidays • paid sick leave • paid parental and family leave • a lifestyle spending account • tuition reimbursement • a cell phone stipend

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