Senior Director, Enterprise GTM Strategy, Enablement

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Lyric - Clarity in motion.

WebsiteLinkedInAll Job Openings

201 - 500 employees

⚕️ Healthcare Insurance

💳 Fintech

☁️ SaaS

Healthcare Insurance • Fintech • SaaS

Lyric is a leading healthcare technology company focused on payment integrity and accuracy solutions. With over 30 years of experience, Lyric aims to simplify the business of care by leveraging machine learning and predictive analytics to empower health plan payers. The company provides a range of solutions, including Lyric 42 Platform, Pre-Pay Editing, Diagnostics Module, Coordination of Benefits, Concept Libraries, and LyricIQ, which combines AI-powered payment accuracy services. Additionally, Lyric focuses on transparency and responsibility in technology development, ensuring enhanced payment accuracy, administrative efficiencies, and reduced provider abrasion. As a trusted partner in the healthcare industry, Lyric continues to deliver cutting-edge technologies at the crossroads of healthcare and fintech, supporting health plans and providers in the shift to value-based care.

📋 Description

• Build and lead Lyric’s enterprise Product Enablement strategy and operating model to ensure products are brought to market in an effective, timely manner • Partner with Product Strategy and Product Council leadership to establish and maintain a standardized commercialization and enablement framework for new products, major enhancements, and strategic acquisitions • Lead cross-functional launch readiness efforts, ensuring alignment across GTM, Client Success, Marketing, Product, and Operations prior to market release. • Develop standardized launch governance, field readiness, product playbooks, competitive positioning, client messaging, training programs, FAQs, and supporting sales assets • Define commercialization and enablement success metrics and measure launch effectiveness, field readiness, adoption, and business outcomes. • Drive continuous improvement of commercialization and enablement processes and governance based on launch performance and stakeholder feedback. • Coordinate executive-level support for high-priority commercial opportunities requiring cross-functional alignment and decision-making. • Facilitate resolution of complex commercial issues involving pricing, contracting, product commitments, or operational readiness. • Identify and remove organizational bottlenecks that impede execution of strategic initiatives and revenue growth opportunities. • Partner with Legal team to standardize contracting approach for new products – including templates, terms, and approval processes – to accelerate deal velocity • Lead GTM commercialization and enablement activities associated with mergers and acquisitions. • Coordinate product readiness, messaging, enablement, pricing, sales process alignment, and operational integration for acquired businesses. • Develop repeatable integration playbooks that reduce time-to-value following acquisitions • Partner with Product, Revenue Operations, Marketing, Client Success, and executive leadership to accelerate successful market integration. • Lead cross-functional strategic initiatives on behalf of Revenue Operations and executive leadership. • Identify opportunities to improve scalability, productivity, and organizational effectiveness across the commercial organization. • Build trusted partnerships across executive leadership and business functions

🎯 Requirements

• Bachelor’s degree required • 12+ years of progressive leadership experience in Go-to-Market Strategy, Revenue Operations, Product Commercialization, GTM Enablement, Commercial Operations, or related leadership roles. • Experience partnering closely with Product Management and commercial organizations within healthcare technology, SaaS, or enterprise software organizations • Demonstrated success leading enterprise product commercialization and field enablement programs. • Experience supporting complex enterprise sales organizations and strategic commercial opportunities. • Strong executive communication, facilitation, and presentation skills. • Proven ability to influence senior leaders across multiple organizations without direct authority. • Experience with Salesforce and modern Revenue Operations technologies. • Exceptional analytical, organizational, and program management capabilities.