VP, Marketing

Job not on LinkedIn

🕒 February 27

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 43%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Lyric

WebsiteLinkedInAll Job Openings

51 - 200 employees

✈️ Travel

🏠 Real Estate

💼 Consulting

Travel • Real Estate • Consulting

Lyric is a company focused on empowering dreamers, creators, and explorers to build a more connected and creative world. With plans to expand into major cities like Los Angeles, Miami, DC, New Orleans, and Denver, Lyric aims to connect individuals and foster creativity. The company's mission suggests a focus on enabling connectivity and creativity in various urban settings.

📋 Description

• Own Lyric's marketing execution across demand generation, field marketing, and content/brand • Drive qualified pipeline and revenue growth • Build and lead an always-on demand generation engine using AI, automation, and data • Optimize channel mix, targeting, and campaign performance across the funnel for enterprise buyers • Establish and evolve the marketing technology stack and data infrastructure • Manage tools for automation, lead scoring, content management, and reporting • Define Marketing's operating cadence, including dashboards, forecasting, and business reviews • Partner with Sales using pipeline math to align goals, diagnose gaps, and drive accountability • Build, develop, and coach a high-performing marketing team • Evaluate talent, place people in positions to succeed, and maintain high standards • Manage external PR, brand/creative, and digital partners to maximize quality and efficiency

🎯 Requirements

• 10–15+ years of progressive marketing experience in B2B SaaS or enterprise AI/ML • At least 5+ years building and leading marketing teams at high-growth companies • Strong generalist background spanning demand generation, product marketing, field marketing, and content/brand • Proven ability to connect storytelling to revenue • Proven track record marketing complex technical solutions to Fortune 500/1000 enterprises across the full buyer journey • Deep knowledge of B2B buyer journeys, marketing automation, and CRM systems such as HubSpot • Modern marketer who embraces experimentation and stays ahead of emerging tools and tactics • Metrics-driven operating experience with a strong track record of hitting pipeline and revenue targets • Budgeting and forecasting discipline • Demonstrated success managing and consolidating external partners across PR, creative, and digital • Excellent communication and team-building abilities • Ability to thrive in early-stage, high-visibility environments

🏖️ Benefits

• Variable compensation earned based on individual and business performance • Equity in Lyric • Remote work arrangement • Some travel required