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Senior Email Marketing Specialist

Job not on LinkedIn

🔥 12 minutes ago

🌏 Anywhere in the World

💵 $50k - $70k / year

⏰ Full Time

🟠 Senior

✉️ Email Marketing Manager

👻 Ghost score 0%

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MailerLite

51 - 200 employees

Founded 2010

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

MailerLite is a user-friendly SaaS platform for email marketing and online presence that helps creators, small businesses, agencies and enterprises grow and engage audiences. It provides drag-and-drop email and newsletter editors (including AI-assisted design), automation workflows, triggered email notifications, and list management tools (including email verification). MailerLite also includes website and blog builders, landing pages, signup forms, an iPad subscriber app for offline collection, paid newsletter subscriptions, digital product sales, appointment booking, e-commerce integrations, and a developer API — all backed by integrations with tools like Stripe, Shopify, WordPress and Zapier and by ISO 27001 / GDPR-compliant security.

📋 Description

• Manage email campaigns from creation and writing through launch, measurement, and optimization • Build and nurture automations that convert prospects into customers • Maintain and update existing automations • Own lead magnets end to end, including ideation, copywriting or writer briefing, and maintenance • Identify email list growth opportunities • Build forms, pop-ups, and landing pages to convert visitors into subscribers • Organize and maintain MailerLite accounts • Build segmentation and interest groups and tailor messaging, tone, and cadence to audience segments and industries • Partner with writers to brief and produce blog content • Review and improve existing email-marketing content and develop advanced topics • Develop original email-marketing angles that attract citations and search-engine attention • Measure performance, define KPIs, analyze campaigns, and implement improvements • Maintain deliverability standards and industry best practices • Monitor email marketing features, research, trends, and community discussions and apply insights to content and strategy • Coordinate with the Email Lifecycle Manager to keep marketing and product/lifecycle email consistent without overlap

🎯 Requirements

• 4+ years of hands-on experience in email marketing • Ideally experience in a SaaS company where email was a core growth channel • Strong writing portfolio demonstrating personally written newsletters or campaigns that performed well • Proven experience growing an email list organically • Experience building segmentation and creating lead magnets • Sharp editorial eye and ability to substantially improve content • Genuine, ongoing curiosity about email marketing and willingness to test new approaches • Comfortable writing hands-on and briefing others • Experience with MailerLite or another ESP • 4 hours of overlap with the CET time zone

🏖️ Benefits

• Remote-first culture with the team working remotely from all over the world • International health insurance with coverage in most countries • Monthly healthcare payout available in select countries where coverage is limited • Company-paid retreats once per year • 31 days of vacation per year • 12 paid sick days per year • 4 creative days, one paid day off per quarter • 12 parental days per year • 100% paid parental leave for birth or adoption • Joy Budget starting at $1,000 per year and increasing over time • MacBook and other tools to work efficiently

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