Marketing Analytics Analyst

Job not on LinkedIn

🔥 2 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $56k - $67k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📉 Data Analyst

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Marketbridge

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1991

📣 Marketing

🏥 Healthcare

💼 Consulting

💰 Private Equity Round on 2023-11

Marketing • Healthcare • Consulting

Marketbridge is a growth consulting and marketing firm that combines management consultancy with marketing agency capabilities. They specialize in go-to-market consulting, growth strategy, and operational optimization, utilizing marketing science, analytics, and technology to drive sustainable revenue growth for clients across various industries. Their services include audience insights, brand messaging, demand generation, and digital experiences, all aimed at helping modern leaders transform their market presence and optimize marketing effectiveness.

📋 Description

• Collect and extract reporting data from web analytics, paid media, marketing automation, CRM, and campaign systems • Organize and securely store data for dashboard integration, analysis, and reporting presentations • Prepare, cleanse, normalize, and validate datasets in Excel and approved tools • Check for missing values, duplicates, inconsistent naming, formatting issues, and other data quality concerns; document or escalate issues • Use Excel and approved AI-enabled tools, including ChatGPT or Claude where appropriate, for data preparation, QA, and repeatable workflows • Maintain dashboards and reporting assets by refreshing data and checking filters, calculations, date ranges, and labels • Flag unexpected changes or errors in dashboards and reporting assets • Format and quality-assure dashboards, charts, tables, and reporting presentations • Assist with web analytics tracking QA and troubleshooting, including tags, conversion events, URLs, and reporting behavior • Record tracking findings and work with senior teammates to resolve issues • Coordinate with Strategy, Media, Marketing Technology & Operations, and other internal teams on data sources, KPI definitions, calculations, timelines, and reporting needs • Support recurring and ad hoc reporting requests, internal presentations, proposal materials, and other analytics work • Build technical skills through project work, feedback, training, and certifications in analytics, tagging, visualization, and marketing platforms

🎯 Requirements

• Recent graduate or early-career candidate with a degree, diploma, or equivalent learning in analytics, marketing, business, economics, mathematics, statistics, information systems, or a related field • Relevant project, internship, co-op, or work experience is welcome; extensive professional experience is not required • Advanced working knowledge of Microsoft Excel, including formulas, XLOOKUP or VLOOKUP, PivotTables, sorting and filtering, charts, and formatting • Ability to organize and check data using Excel • Strong attention to detail and understanding of accuracy, consistency, and documentation in reporting • Comfort working with structured data and performing basic checks, including comparing totals, identifying blanks or duplicates, standardizing fields, and spotting inconsistent values • Clear written and verbal communication skills • Strong accountability and follow-through; ability to manage tasks, meet deadlines, and raise risks or blockers early • Curiosity about B2B marketing measurement, digital analytics, campaign performance, and data-informed decision-making • Interest in AI-enabled tools and ability to review outputs for accuracy while following data privacy and client requirements • Experience or familiarity with Google Analytics (GA4), Google Tag Manager, Looker or Looker Studio, Adobe Analytics, Adobe Tags/Launch, Google Ads, LinkedIn Campaign Manager, Microsoft/Bing Ads, or other marketing platforms is an asset, but not required • Exposure to SQL, basic statistics, data visualization, or PowerPoint is an asset • Eligible to work in the United States or Canada without visa sponsorship • Able to work EST hours

🏖️ Benefits

• Flexible PTO • Summer Fridays • Paid parental leave (up to 16 weeks for birthing parents) • Company closed from Christmas to New Year's • Comprehensive medical benefits • Free premium access to the Calm app • 401(k) with a 3% company contribution (US Only) • Life insurance • Long-term disability coverage • AD&D coverage • Professional development fund ($500) • Continuous learning programs • Company-provided laptop and accessories • Monthly Wi-Fi and cell stipend • Exclusive discounts through Perkopolis

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