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Senior Growth Product Manager

🔥 12 hours ago

🇺🇸 United States – Remote

⏰ Full Time

đźź  Senior

âś… Product Manager

🦅 H1B Visa Sponsor

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đź‘» Ghost score 10%

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Logo of Maximus

Maximus

11 - 50 employees

🏥 Healthcare

đź’Ľ Consulting

⚕️ Healthcare Insurance

đź’° $10M Series A on 2022-08

Healthcare • Consulting • Healthcare Insurance

Maximus is a company focused on enhancing men's health, particularly through innovative hormone therapies such as testosterone replacement therapy (TRT). They offer a wide range of treatments and products designed to increase testosterone levels, improve performance, and support weight loss and hair regrowth. Utilizing a network of licensed physicians, Maximus provides technology-driven healthcare solutions, including at-home lab tests and prescription protocols, all aimed at optimizing men's wellness. Their services emphasize convenience and accessibility through online consultations and advanced treatment options.

đź“‹ Description

• Own the get-started flow, eligibility and questionnaire experience, plan selection, payment methods, and checkout across every protocol • Uphold high standards for form friction, step sequencing, mobile checkout, page performance, trust signals, and error/edge-case handling • Execute pricing strategy downstream in the funnel and propose and run promotions • Own payment method strategy and related platform and infrastructure decisions • Set and own the acquisition product roadmap in partnership with Marketing • Develop distinct growth strategies by service line and protocol • Maintain continuity across advertising, landing pages, and the purchase flow • Shape the funnel, experimentation, and analytics stack; drive vendor evaluation and selection • Use AI tooling to accelerate idea-to-live-test cycles • Drive average order value through plan mix, longer-duration adoption, add-ons, and bundle presentation • Partner with Finance on LTV, LTV:CAC, payback period, contribution margin, budgets, and success criteria • Own the testing roadmap and cadence, including experiment design, readouts, power, sample size, stopping rules, and guardrail metrics • Increase experiment throughput and build reusable experimentation practices • Partner with Marketing on traffic quality and attribution • Own organic net-new customer growth, discoverability, gifting, and household expansion • Own the referral program as a product • Own cart and flow abandonment reclamation, including recovery experiences, triggered communications, and re-entry flows • Report to the Head of Product • Lead a dedicated engineering pod aligned to the Acquisition task force • Own the conversion and organic growth roadmap as a senior individual contributor

🎯 Requirements

• 6+ years of product management experience • At least 3 years owning a consumer conversion funnel with direct revenue accountability • Experience running the growth playbook at a DTC subscription business at meaningful paid spend • Track record on specific funnel and AOV metrics with real numbers • Deep experimentation rigor • Ability to write queries and build dashboards • Fluency in Amplitude • Understanding of statistical significance and sample size • Comfortable exploring in a BI tool such as Looker • Commercial fluency with LTV, LTV:CAC, payback period, and contribution margin • Fluency with modern funnel and AI tooling • Experience making the case for platform investment • Existing referral and abandonment reclamation playbooks • Fluency in paid acquisition mechanics, including CAC and marginal efficiency on incremental spend • Experience working closely with marketing and creative teams • Excellent written communication • Genuine interest in men's health and development • Nice to have: telehealth, regulated consumer, or another category where clinical eligibility and compliance shape the funnel • Legally authorized to work in the country for which the role is posted • Resumes must be submitted in English

🏖️ Benefits

• Full Suite: Medical, Dental, Vision, Life Insurance • Flexible vacation/time-off policies • Liquidity of options whenever available • Extended options exercise window for loyal employees (3 months for every year of service; e.g. 1 year for 4+ year employees) • Dedicated engineering pod • Embedded designer • Budget for AI and experimentation tooling • Direct access to leadership

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