Product Manager, Growth Strategy

Job not on LinkedIn

🔥 0 minutes ago

🌵 Arizona, Florida, +10 more states – Remote

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💵 $140k - $150k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

👻 Ghost score 0%

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Logo of Marigold

Marigold

1001 - 5000 employees

🤝 B2B

📣 Marketing

☁️ SaaS

B2B • Marketing • SaaS

Marigold is a company that specializes in AI-powered relationship marketing solutions. It offers a variety of products and services designed to help businesses build, maintain, and strengthen customer relationships. Their offerings include email marketing, personalized campaigns, and cross-channel customer engagement tools through platforms like Campaign Monitor, Cheetah Digital, Emma, Sailthru, Selligent, and Vuture. Marigold aims to enhance marketers' capabilities in data management, Real-time personalization, and customer loyalty, servicing industries such as agencies, financial services, higher education, media, and retail. Their goal is to transform marketing efforts into long-standing, meaningful customer relationships that maximize lifetime customer value.

📋 Description

• Own the end-to-end self-serve conversion picture across signup, onboarding, activation, trial, and paid conversion • Identify behaviors, sequences, and timing that distinguish successful customers and define shared activation and conversion measures • Build funnel, cohort, retention, segmentation, and pathing analyses • Translate product-behavior findings into prioritized recommendations with product and go-to-market partners • Measure outcomes after changes launch • Assess competitors’ acquisition, onboarding, activation, pricing, packaging, and monetization • Identify category trends, useful patterns, and areas of competitive advantage • Build and maintain a self-serve market opportunity model covering segment size, current position, growth opportunities, assumptions, and sensitivities • Keep leaders informed about material changes in the ESP category, including deliverability, authentication, AI-driven products, pricing, and packaging • Provide evidence for decisions about plans, paywalls, and upgrade paths • Interpret product metrics and explain data limitations and recommended actions • Partner across Product, Marketing, Design, Sales, Customer Success, and Australia-based product and engineering teams across time zones

🎯 Requirements

• 5+ years of product management experience, including meaningful ownership of or influence on signup, onboarding, activation, trial conversion, or monetization in a product-led, self-serve business • Hands-on product analytics experience; Amplitude strongly preferred • Ability to independently build and interpret funnels, cohorts, retention, segmentation, and user paths • Strong quantitative modeling and market-sizing skills • Ability to make assumptions and limitations clear • Experience exploring competitors’ products and business models and drawing practical implications from category changes • Record of influencing without direct authority • Ability to communicate complex findings clearly to senior stakeholders, defend reasoned recommendations, and build productive cross-functional relationships • Self-directed approach to broadly defined goals, with ownership from discovery through measured outcomes • Ability to collaborate regularly with colleagues in Australia during AEST/AEDT working-hour overlap • Practical fluency with AI tools for research and synthesis, with sound judgment about reliability and limitations • Experience in email marketing, marketing automation, martech, or the ESP category, especially serving SMB or low-touch customers (nice to have) • Experience launching pricing or packaging changes in a self-serve product (nice to have) • Experience working in a globally distributed product organization (nice to have)

🏖️ Benefits

• Medical, dental, and vision insurance • Life, accident, and disability insurance • Supplemental health benefits • FSA • EAP • Pet insurance • Generous Open Time Away • Paid holidays • Birthday benefit day off • Paid volunteer time • 401(k) plan with a company match on contributions • Supportive remote work environment with flexibility • Paid parental leave • Support for life events

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