Product Marketing Manager

Job not on LinkedIn

🔥 17 hours ago

🚗 Michigan – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 12%

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Logo of Mobility

Mobility

201 - 500 employees

Founded 2018

🚗 Transport

👥 B2C

Transport • B2C

Mobility is an app-based electric motosharing service operated under the ACCIONA Movilidad brand that provides short-term, pay-by-the-minute motorcycle rentals across Spanish cities. Users download the app, register, locate and reserve nearby electric motorcycles, and choose from three driving modes (Standard, Custom, Xtra) with different top speeds; trips are charged per minute with optional minute bundles and a monthly flat-rate plan. The service emphasizes sustainability (electric motors powered by 100% renewable energy), city-focused operational and parking areas, 24/7 customer support, and vehicle features such as a large trunk with two helmets, USB ports, and selectable driving modes.

📋 Description

• Develop and refine product positioning and messaging communicating value to automotive retailers, agencies, and OEMs • Build and execute go-to-market strategies for new product launches and feature enhancements • Align product, commercial, and marketing teams around launches and enhancements • Collaborate with campaign and demand generation teams to drive awareness, engagement, and pipeline growth • Lead cross-functional initiatives and manage projects from concept to execution • Deliver launch assets, sales tools, and campaign support on schedule • Create sales collateral including one-sheets, pitch decks, and communication plans • Enable sales teams and support dealer conversations • Travel as needed

🎯 Requirements

• 4+ years of B2B product marketing experience, preferably within enterprise software, SaaS, technology, analytics, data, or automotive industries • Proven experience developing positioning and messaging strategies and leading successful go-to-market launches for technical products or solutions • Strong understanding of enterprise buying cycles and marketing to executive, business, and technical audiences • Exceptional written, verbal, and presentation skills, with the ability to translate complex concepts into compelling customer value stories • Experience creating sales enablement content and supporting commercial teams throughout the sales cycle • Strong strategic thinking, organizational, and project management skills with the ability to manage multiple priorities simultaneously • Collaborative leadership style with demonstrated success influencing cross-functional stakeholders without direct authority • Analytical mindset with the ability to leverage customer, market, and performance data to drive decisions and optimize outcomes • Experience with automotive, mobility, data and analytics, or technology solutions is preferred • Familiarity with project management and product management tools such as Confluence, Dragonboat, and Airtable

🏖️ Benefits

• Travel as needed

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