Senior Digital Strategy, Engagement Associate – Part-Time

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🏄 California, Colorado, +11 more states – Remote

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💵 $38.5k - $40k / year

⏱ Part Time

🟠 Senior

👻 Ghost score 0%

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Logo of National Center for Youth Law

National Center for Youth Law

51 - 200 employees

Founded 1971

⚖️ Legal

💼 Consulting

🤝 Non-profit

Legal • Consulting • Non-profit

National Center for Youth Law is a nonprofit legal advocacy organization that centers children—particularly those marginalized by systems—in impact litigation, policy advocacy, research, and collaboration to transform public systems affecting education, foster care, health, immigration, and youth justice. NCYL pursues legal challenges, policy reforms, partnerships, and community engagement to defend rights, improve services, and advance equitable outcomes for youth and families nationwide.

📋 Description

• Support day-to-day management of NCYL’s website, email, and social media channels • Execute digital engagement strategies to strengthen audience growth, deepen engagement, and increase conversion rates • Help execute the email program, including strategy, production, testing, segmentation, and performance optimization • Develop compelling email storytelling with strong narratives, clear calls to action, and audience-centered messaging • Drive opens, clicks, donations, registrations, and other forms of engagement • Maintain digital content calendars with communications, development, and program staff • Draft, edit, schedule, publish, and optimize content across email, web, and social platforms • Coordinate with the Communications & Development Writer and Digital Content & Design Manager • Partner with internal colleagues and external creatives on video and visual storytelling • Manage website updates and publishing workflows • Track digital-channel performance and recommend strategies to improve reach, engagement, and conversion • Maintain editorial quality, consistency, and execution across platforms • Report to NCYL’s Managing Director, Public Affairs & Advancement • Perform other duties as assigned

🎯 Requirements

• Minimum of three (3) years of experience in digital communications, digital marketing, advocacy communications, nonprofit communications, campaigns, or related fields • Experience managing websites and social media channels in a fast-paced environment • Basic coding experience, including email coding and WordPress page creation • Experience developing email content and strategies that drive engagement and conversion • Strong writing and editing skills, with the ability to adapt content for different digital formats, audiences, and platforms • Experience using storytelling to strengthen digital performance, especially in email and campaign contexts • Experience creating video content • Experience building content calendars, managing workflows, and balancing multiple deadlines • Experience using analytics to evaluate performance and improve strategy over time • Meticulous attention to detail, sound editorial judgment, and a high bar for execution • Service-oriented ethos; ability to support others, collaborate cross-functionally, and seek feedback • Strong commitment to equity, diversity, and inclusion, with ability to apply a racial and social justice lens to advocacy while centering marginalized voices of children, youth, and their families • Commitment to NCYL’s mission and goals • Must reside in California, Colorado, Illinois, Massachusetts, Maryland, Michigan, New Jersey, New York, Oregon, Texas, Virginia, Washington, DC, or Wisconsin; Minnesota and Washington state registration is in progress • Portfolio containing 2–3 examples of communications work for which the candidate had substantial responsibility • Cover letter and resume required • Ability to work prolonged periods at a desk and on a computer • Must submit original, personally-written resume and cover letter

🏖️ Benefits

• Health insurance • Dental insurance • Vision insurance • Life insurance • Generous vacation benefits • Sick benefits • Paid family leave • Flexible spending account • Employer contribution to a retirement plan • Paid sabbatical • Short-term disability insurance • Long-term disability insurance • Some travel

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