Growth Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $100k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

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New Era Technology

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🔒 Cybersecurity

📡 Telecommunications

🏢 Enterprise

Cybersecurity • Telecommunications • Enterprise

New Era Technology is a global technology solutions provider offering a wide range of services and solutions, including cloud services, professional and managed services, cybersecurity, collaboration and unified communications, data networking, digital transformation, and physical security. With a team of engineers, designers, installers, and technicians, New Era Technology collaborates with over 20,000 customers and operates through 80+ offices worldwide. They are recognized as a top integrator for AV and video collaboration and offer industry-specific solutions for sectors such as healthcare, education, government, banking, finance, and retail. New Era Technology aims to help businesses adapt to the rapidly changing digital landscape through innovative technology solutions and customized services.

📋 Description

• Funnel Engineering: Analyze data across the full customer acquisition journey, including awareness, acquisition, activation, retention, and revenue, to identify drop-off points and implement practical fixes. • Rapid Experimentation: Design, launch, and manage structured A/B and multivariate tests across high-intent landing pages, website components, email sequences, and paid channels. • Lead-to-Opportunity Acceleration: Partner closely with Sales and Marketing Operations to optimize visitor-to-lead and lead-to-opportunity conversion pathways, ensuring a seamless experience as prospects move through the marketing and sales technology stack, including HubSpot and ZoomInfo. • Brand Stewardship: Ensure every experiment, landing page copy variant, and ad creative aligns with the global brand voice, corporate identity, and visual standards. • Narrative Optimization: Work alongside creative and content leads to translate complex technology and solutions capabilities into clear, compelling, human-centric copy that resonates with target enterprise audiences. • Asset Management: Collaborate with the Design Lead and creative team to produce high-performing, visually strong marketing assets that reflect the corporate aesthetic while maximizing click-through and conversion rates. • Metric Ownership: Track, analyze, and report on key commercial marketing indicators, including Customer Acquisition Cost, Lifetime Value, Share of Search trends, organic traffic, and influenced pipeline. • Insight Generation: Turn raw behavioral data from Google Analytics 4, heatmaps, and CRM dashboards into actionable strategic recommendations for executive leadership. • Budget Efficiency: Continuously optimize paid and organic channel spend to maximize return on ad spend and reduce funnel leakage. • Other related duties as required.

🎯 Requirements

• Bachelor's degree in marketing, communications or relevant field. • 4–7 years of performance, growth, or digital marketing experience—ideally within a B2B technology solutions, IT services, or complex enterprise ecosystem. • Proven success building regional marketing plans and integrated campaigns. • Proven experience working seamlessly across global matrixed teams, sales organizations, and external agency partners. • Experience across digital, Account Based Marketing (ABM), and content marketing. • Deep, hands-on experience managing marketing automation platforms (specifically HubSpot), web analytics, heatmapping/behavioral tools (Hotjar/Clarity), and CRM systems. • Advanced skills in data manipulation, segmentation, and translating user behavior numbers into clear business outcomes.

🏖️ Benefits

• Full Benefits • Medical • Dental • Vision • 401K match • 7 company holidays + generous PTO