Marketing Data Analyst – CRM, Personalization

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $90k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📉 Data Analyst

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Newfold Digital

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2021

🌐 Web 3

🛍️ eCommerce

☁️ SaaS

💰 Venture Round on 2021-01

Web 3 • eCommerce • SaaS

Newfold Digital is a leading web presence solutions provider serving millions of small-to-medium businesses globally. Through its portfolio of brands, including Bluehost, CrazyDomains, HostGator, Network Solutions, Register. com, Web. com, and many others, Newfold Digital helps customers of all sizes build a digital presence that delivers results and adds value to businesses. With extensive product offerings such as domains, website builders, hosting, security, online marketing, professional website design, and SEO services, along with personalized support, Newfold Digital collaborates with its customers to meet their online presence needs.

📋 Description

• Analyze CRM and email marketing campaign performance to generate actionable insights • Build and maintain Tableau dashboards for customer lifecycle, segmentation, and marketing KPIs • Use SQL (Oracle database) to extract, join, and analyze data from multiple marketing and CRM sources • Support customer segmentation and targeting strategies • Partner with the Customer Lifecycle Management team to evaluate email campaign effectiveness • Collaborate with Call Center Operations to support tracking and attribution of marketing-driven leads • Assist with analytics and reporting related to CDP-enabled strategies • Support reporting and data validation needs related to CRM consolidation and Salesforce Data Cloud migration • Communicate insights clearly to marketing and business stakeholders

🎯 Requirements

• Bachelor’s degree in Marketing, Analytics, Business, Statistics, or a related field • 5+ years of experience in marketing analytics, CRM analytics, or a related analytical role • Strong SQL skills • Proven experience building dashboards and reports using Tableau or similar BI tools • Experience analyzing CRM and email marketing data • Strong analytical, problem-solving, and communication skills

🏖️ Benefits

• Health Insurance options • HSA • Medical • Dental • Vision • Matching 401K • Life/AD&D/STD/LTD • Tuition Reimbursement • Pet Insurance • Generous vacation policy