Marketing Manager, Partnerships

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $115k - $145k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

👻 Ghost score 0%

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OpenSesame

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2011

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

OpenSesame is a company that specializes in providing comprehensive online training solutions for businesses across various industries. It offers a robust marketplace of courses that cater to numerous training needs such as compliance, leadership, management, diversity, equity, inclusion, wellness, and technology. OpenSesame focuses on integrating seamlessly with existing tech stacks and provides tools and expert guidance to help businesses craft skill-building paths tailored to their specific goals. Since 2011, OpenSesame has been dedicated to unlocking the potential of employees around the globe by closing critical skill gaps and enhancing workplace training programs.

📋 Description

• Lead strategy and execution of integrated marketing programs that grow OpenSesame’s indirect business • Activate priority partners’ installed bases and prospects • Create demand through partner-specific and vertical campaigns • Convert demand into sales-accepted leads, qualified pipeline, and bookings • Collaborate with Partners, Sales, Product Marketing, Content, Field and Account-Based Marketing, and GTM Operations teams • Plan, execute, and optimize partner marketing programs • Manage marketing development funds, including planning, utilization, compliance, and performance reporting • Equip Strategic Partner Managers and partner field teams with campaigns, messaging, campaign kits, events, target-account plays, engagement flows, product and launch communications, and referral pathways • Represent OpenSesame’s partner value and better-together stories across marketing programs and channels • Establish shared briefs, planning cadences, roles, handoffs, service levels, and decision criteria • Track leads, MQLs, SALs, opportunities, pipeline, sourced revenue, expansion revenue, engagement, and conversion rates • Apply AI to account and audience research, personalization, content adaptation, campaign development, analysis, reporting, and workflow efficiency • Take ownership of in-flight programs and commitments • Build partner ecosystem and stakeholder understanding • Establish funnel baselines, scorecards, metric definitions, and optimization plans • Select campaign partners, verticals, accounts, audiences, offers, calls to action, and conversion paths • Establish campaign tracking, routing, follow-up expectations, and weekly funnel reviews • Analyze pilot performance and optimize campaigns • Develop repeatable partner marketing playbooks • Build next-quarter roadmaps and investment recommendations • Present early impact, conversion insights, risks, and next steps to leadership

🎯 Requirements

• Proven examples demonstrating ability to perform the role • Experience building systems • Experience driving alignment • Experience creating impact at scale • Track record of delivering excellent results • Ability to work remotely from anywhere in the US • Willingness and ability to travel as an essential and required part of the position • Approximately 10 events per year, typically 3–4 days per trip

🏖️ Benefits

• Comprehensive medical coverage • Dental coverage • Vision coverage • Flexible PTO • 401(k) matching • Incentive stock options • Volunteer time off • Employee Resource Groups • Generous professional development program • Dedicated annual time off for learning and growth • Hands-on AI training with clear guardrails • Remote-first work arrangement • Mandatory all-company meetings several times a year • Required team travel of up to 15 days per year