Content Creator, Social Lead – Menswear

🕒 June 24

🔔 Pennsylvania – Remote

🔔 Pennsylvania – Remote

💵 $90k / year

⏰ Full Time

🟠 Senior

🎬 Content Creator

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Paul Fredrick

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1986

🏭 Manufacturing

📦 Logistics

📣 Marketing

💰 Series unknown on 2018-02

Manufacturing • Logistics • Marketing

Paul Fredrick is a U. S. -based retailer specializing in men's apparel and accessories, offering dress shirts, suits, polos, knits, pants, shoes, and related items through its e-commerce platform and physical stores. The brand emphasizes fit (Perfect Fit Guarantee), seasonal collections, promotions, and a loyalty rewards program, targeting individual consumers seeking classic and formal menswear.

📋 Description

• Create Content • Concept, shoot, and edit short-form video for lnstagram and TikTok • Produce content primarily on iPhone with a strong understanding of platform-native formats • Develop ideas rooted in product, styling, and menswear culture • Execute quickly and consistently, with a focus on what performs • Own Social Output • Manage and publish content across lnstagram and TikTok • Play a key role in launching and growing our TikTok channel • Maintain a consistent cadence of content, evolving as we scale • Lead Content on Campaign Shoots • Concept social-first video ideas ahead of seasonal shoots • Capture content on set alongside the Creative Director • Ensure we leave with a strong library of usable, high-performing content • Extend Content Beyond the Shoot • Identify and create content opportunities between campaigns • Brief internal team members when needed to capture additional footage • Edit and publish content on an ongoing basis • Capture & React in Real Time • Attend marketing events to capture and post content • Turn around edits quickly for timely publishing • Monitor and repost influencer content with strong judgment and speed • Community & Performance Awareness • Engage with the audience through comments and DMs to help build an active community • Pay attention to content performance and use it to inform and evolve future ideas

🎯 Requirements

• A proven content creator with a strong portfolio of short-form video work • Demonstrated ability to concept, shoot, and edit content that performs on TikTok and/or lnstagram • Deep familiarity with social trends, formats, and pacing • Strong creative instincts, taste level, and a clear point of view • Comfortable shooting on iPhone in a fast-paced content environment • Ability to generate ideas consistently and execute at a high level • Strong interest in menswear, styling, and fashion culture • 3+ years creating social content (for a brand or personally), with a portfolio that demonstrates results • You should already be creating content, whether for a brand or personally, and have work that clearly demonstrates your ability to engage an audience.