B2B Paid Advertising Strategist

🕒 August 24

🇦🇷 Argentina – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 20%

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Logo of Power Digital Marketing

Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own execution, performance, and growth of paid advertising campaigns within an assigned book of business • Work with account leadership to ideate and evolve channel strategy within the broader media mix • Execute campaign builds and production across paid social and paid media platforms from A-Z • Lead campaign optimizations to improve performance relative to goals • Manage client budgets, advise on budget changes, and maintain accurate budget pacing • Perform quality assurance to prevent revenue-impacting errors • Provide proactive strategy recommendations and surface opportunities and risks • Maintain client testing roadmaps and project-manage experimentation next steps • Escalate genuine performance risks early • Own internal strategic communication for client teams • Provide proactive updates on performance, strategy, recommendations, deliverables, and action items • Deliver weekly client progress recaps with performance insights and future recommendations • Apply marketing funnel and paid advertising strategy knowledge • Use Power Digital's Nova ecosystem and adapt to product processes • Leverage data to tell a story and communicate results with clear next steps • Employ AI technologies to enhance and optimize business processes

🎯 Requirements

• Advanced proficiency in spoken and written English • 2-3 years of digital marketing experience; 1-2 years in an agency setting • Minimum 2-3 years of hands-on experience with at least 2+ paid advertising channels • Experience with Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat and other applicable paid advertising networks • Experience with campaign development and optimization processes such as bid optimization, keyword research, ad copy development, campaign strategy, and optimizations • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Strong understanding of full-funnel marketing • Strong written and verbal communication skills • Strong organizational and project management skills • Self-motivated individual with a strong desire to succeed • Excellent interpersonal skills • Confidence with client-facing presentations and communication • Strong work ethic and ability to learn quickly and independently • Interest in a long-lasting relationship with a growing company

🏖️ Benefits

• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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